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Zhi Hou Chinwa Anbalaj Baijiu by Xiongbo Deng
Zhi Hou Chinwa Anbalaj Baijiu by Xiongbo Deng
Zhi Hou Chinwa Anbalaj Baijiu by Xiongbo Deng
Zhi Hou Chinwa Anbalaj Baijiu by Xiongbo Deng
Zhi Hou Chinwa Anbalaj Baijiu by Xiongbo Deng

Ajan Anbalaj · 2023

Zhi Hou Chinwa Anbalaj Baijiu

by Xiongbo Deng

  • A' Design Award Ajan 2023 in Anbalaj
  • CLIENT: Shenzhen Yanzhi Brand Management Consulting Co.,Ltd.
  • Estimated Number of Design Views: 25,814
  • Verification code 152914DC70 · Verify this award
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About Zhi Hou Chinwa Anbalaj Baijiu

Sa a se yon Citrus aromatize Chinwa Baijiu rele "Zhi Hou". Nan Yunnan, Lachin, moun pral vire bon jan kalite Citrus enplikasyonJwi nan baijiu. Rapò a matyè premyè nan pwodwi sa a te rive nan nivo a 20 liv Citrus enplikasyonJwi yon liv Baijiu, kidonk li ka sèlman vann nan kantite limite.in fèt boutèy la nan yon fòm boul, e li te fè gonfle iregilye nan zepòl yo nan boutèy la, pou fòm nan pa ta sanble monotone konsa. Fòm nan bouchon an boutèy, designer dirèkteman simulation branch yo nan Citrus, lè boutèy la te mete nan sak la zoranj, bouchon an boutèy ta dwe ekspoze.

About the A' Design Award Ajan

Zhi Hou Chinwa Anbalaj Baijiu se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Zhi Hou Chinwa Anbalaj Baijiu pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Zhi Hou Chinwa Anbalaj Baijiu se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Press Kit

Unique Properties
The designer designed the bottle into a ball shape, and made irregular bulges at the shoulder of the bottle to make the shape look less monotonous. The design of the bottle cap directly simulates the branches of the citrus. When the bottle is put into an orange cloth bag, the bottle cap will be exposed, and the whole look will be more like a vivid citrus, letting people know the unique flavor of Baijiu at the first time, so as to achieve better communication benefits.
Dimensions & Packaging
150mm x150mm x165mm
Tags
Chinese Baijiu, Oriental Aesthetics, Packing design, Citrus.
Production Technology
Glass bottle integrated mold opening,zinc alloy bottle cap,wrapped in cloth bag.
Design Challenge
The difficulty is that the materials designer use have nothing to do with plants, but when designer need to combine them, people think of Citrus for the first time.
Research
Since this wine is brewed by citrus, customers also hope to let consumers know that this wine is brewed by citrus faster, So the designer designed the product to look like citrus and maintain a good sense of value, which is unforgettable.
Inspiration
This is a Chinese Baijiu brewed from citrus. designer directly designed the product to look like citrus, which makes it clear at a glance.
Project Duration
The project started in April 2021 in ShenZhen and finished in August 2021 in ShenZhen.
Operation Flow
The designer mold the bottle into a round glass bottle, and the details simulate the wrinkle feeling of orange.Then make the zinc alloy material look like a branch and trunk, and cooperate with the orange cloth bag to make the product look like a citrus.
Patents
No
Image Credits
Creative Director:Xiongbo Deng
Designer:Lingyun creative team

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