Prakrishi Anbalaj Siwo Myèl by Vishal Vora

Prakrishi Anbalaj Siwo Myèl by Vishal Vora is a highly esteemed winner of the very prestigious 2023 A' Design Award Ajan in Dezayn Anbalaj Competition Category.

AjanAnbalaj· 2023

Prakrishi Anbalaj Siwo Myèl

by Vishal Vora

Client: Prakrishi

A' Design Award Ajan Winner in Anbalaj Category

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Verified Award Winner
Verify Award Status for #141936

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Colors

The Design

About Prakrishi Anbalaj Siwo Myèl

Prakrishi se yon konsepsyon anbalaj pou yon seri sis siwo myèl ak gou diferan. Seri a pwolonje yon mak ki egziste deja epi li kenbe stil minimal li ak espas blan jenere li. Yon motif estilize ki baze sou zèl myèl sèvi kòm eleman vizyèl prensipal la. Motif la bay seri siwo myèl la yon idantite distenk epi li ede kliyan yo fè diferans ant sis gou yo sou etajè a. Chak siwo myèl ranpli nan yon boutèy an vè ki mezire 180 milimèt wotè ak 100 milimèt lajè. Etikèt boutèy la ak kouvèti bouchon an enprime sou papye natirèl blan ki gen teksti.

The Recognition

About the A' Design Award Ajan

Prakrishi Anbalaj Siwo Myèl se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Prakrishi Anbalaj Siwo Myèl pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Prakrishi Anbalaj Siwo Myèl se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger!
Dimensions & Packaging: Height 180mm X Width 100mm X Width 100mm
Tags: Honey, Packaging, Branding, Motif, illustration
Production Technology: We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
Design Challenge: Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
Research: Understand the consumer mind set and need of the very market it is going to sell,
Inspiration: As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
Project Duration: The project started in Jan 2021 in India and finished in March 2021 in India,
Operation Flow: Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
Patents: None
Team Members: Vishal Vora
Image Credits: Vishal Vora (Sol Benito)