Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv by Tiger Pan

Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.

BwonzAnbalaj· 2023

Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv

by Tiger Pan

Client: Carslan Group (hong Kong) Co., Limited

A' Design Award Bwonz Winner in Anbalaj Category

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Colors

The Design

About Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv

Tèks Liv: Freeze Into Fragment of Time se yon anbalaj rouj a lèv ki enspire pa sablye. Kò a fòme tankou yon sablye e li kouvri ak PETG trè transparan, kidonk pwodwi a sanble ak yon sablye ki tou jele anndan glas. Sifas la fòme ak ekay iregilye ki gen anpil fasèt ki reflete menm yon ti reyon limyè fèb pou l tounen yon briyans klere. Yo devlope yon metòd moulaj enjeksyon an de tan pou anpeche materyèl la retresi ak sifas la vin inegal, pandan y ap kenbe refraksyon limyè a. Anbalaj la mezire 20 pa 20 pa 80 milimèt.

The Recognition

About the A' Design Award Bwonz

Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Freeze Into Fragment of Time Fonksyon Prensipal: Anbalaj Rouj a Lèv satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Carslan aim for a groundbreaking lipstick. “Sand of Time” is the major inspiration of the design, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age. Use deconstructionism to express the idea that all women with different personalities and values should be respected. So the irregular multifaceted scales are shaped, which can reflect even a weakest beam of light into a highlight to the product.
Dimensions & Packaging: Width 20mm x Depth 20mm x Height 80mm
Tags: lipstick, time, cosmetics, highlight, beauty,Tiger Pan
Production Technology: We adopt them to achieve more effective communication with young consumers. With this new package, Carslan makes its way to rejuvenate the brand.And because we don't want to give up the dreamy feeling refracted by the solid material, we specifically researched a two-time injection molding method. It solves the problem of material shrinkage and surface unevenness due to thickness while retaining light refraction.
Design Challenge: Carslan, a fashionable cosmetics brand born in 2001, always keeps a keen sense of the international youth trend culture. Although they have become leading cosmetics experts with excellent quality and global production and R&D, consumers' memories of Carslan lipstick are almost vague. How to stand out in the homogenized cosmetics industry has become the subject of this product packaging upgrade research.
Research: Carslan is a top-notch cosmetic brand in China so they aim for a groundbreaking lipstick.
Inspiration: The inspiration comes from the function of cosmetics, which is to help people to remain young and forget about age. Ice to freeze the hourglass visualizes the aim of lipstick, to stop time pass and secure beauty.
Project Duration: The project lasts 2 months, designed in Shenzhen and produced in Beijing.
Operation Flow: Hourglass-like body covered by highly transparent PETG, which turns the product into an hourglass frozen by ice cube, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age.
Team Members: Chief Designer: Tiger Pan
Assistant Designer: Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Video Editing: Chao Ma
Project Manager: Hua You
Image Credits: Tiger Pan