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Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj pa Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Dizayn Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj pa Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2024 A' Design Award Fè nan Kategori Konpetisyon Dezayn Anbalaj.


FèAnbalaj· 2024

Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj

pa Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Kliyan: Xilin Gol League Brand Building Promotion Centre

Gayan A' Design Award Fè nan Kategori Anbalaj

13,335

Koulè

Konsepsyon an

Konsènan Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj

Tèks Liv: Xilin Gol Cheese se yon konsepsyon anbalaj pou yon pwodwi fwomaj ki soti nan Zèb Xilin Gol la. Bwat kare a louvri e fèmen nan tèt ak nan fon li. Kouvèti deyò a fèt ak papye ak plastik ki gen yon desen vid ki fòme tankou yon yurt. Fèy transparan sou devan ak dèyè yo enprime ak pèsonaj ilistre ki soti nan fanmi fwomaj la. Motif ak tèks sou toude bò yo enprime ak metòd enpresyon lèt (letterpress). Ka enteryè a fèt ak papye opak ki gen ilistrasyon peyizaj zèb la. Konsepsyon an konekte kilti Mongoli a ak atizay grafik modèn.

Rekonesans lan

Konsènan A' Design Award Fè

Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Xilin Gol Cheese Fonksyon Prensipal: Anbalaj Fwomaj pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
Dimansyon & Anbalaj
Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm
Etikèt
Cheese, Food, Packaging Design, Branding, Products
Teknoloji Pwodiksyon
Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
Defi Dizayn
How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
Rechèch
Interpersonal Design Theory, Anthropomorphic Design
Enspirasyon
Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
Dire Pwojè
The project was completed in Hangzhou, China, on October 10, 2023.
Fliks Operasyon
The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
Manm Ekip
Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin
Kredi Imaj
Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.

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