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The Mulong Anbalaj Wiski pa Tiago Russo and Katia Martins

Dizayn The Mulong Anbalaj Wiski pa Tiago Russo and Katia Martins se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2024 A' Design Award Lò nan Kategori Konpetisyon Dezayn Anbalaj.


LòAnbalaj· 2024

The Mulong Anbalaj Wiski

pa Tiago Russo and Katia Martins

Kliyan: The Craft Irish Whiskey Co.

Gayan A' Design Award Lò nan Kategori Anbalaj

1,145,354

Koulè

Konsepsyon an

Konsènan The Mulong Anbalaj Wiski

Mulong se yon konsepsyon anbalaj pou yon wiski Ilandè single malt. Boutèy la ak bwat prezantasyon li a enspire de Ane Chinwa Dragon Bwa a. Eleman an bwa kajou yo fè referans ak barik yo itilize pou wiski a, pandan ke dekorasyon metalik yo swiv motif tradisyonèl Chinwa yo. Tèt boutèy la fòme yon fòm tanp, epi fèmti a dwe vire nan yon modèl detèmine pou l ouvri. Yon kle kache debloke bwat la, kote pòt, separasyon glisan ak de tiwa kenbe vè yo, sipò vè yo ak akseswa yo. Konsepsyon an kreye yon revelasyon dousman ak yon dekouvèt gradyèl.

Rekonesans lan

Konsènan A' Design Award Lò

The Mulong Anbalaj Wiski se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann The Mulong Anbalaj Wiski pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. The Mulong Anbalaj Wiski kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
An homage to the Year of the Dragon, and the Wood Dragon itself, The Mulong is a symbol of immersion, a journey of discovery, an elevation and tribute to Chinese culture, values and mythology. Capturing and bottling the symbolism and values of the Chinese Dragon, this journey starts with a vessel that embodies the details of this mythical creature, merging wood and metal detailing to generate a slow reveal, a sensorial experience in a moment to appreciate one of the finest whiskeys on earth.
Dimansyon & Anbalaj
The closure is locked at the very top by a metallic mesh that hides away a red gemstone at the very top of the bottle. Once unlocked, it can be removed and placed as a plinth to serve and elevate the bottle itself. Inside, the doors reveal the coasters and two partitions, that can slide and merge into a single pattern, to allow for the removal of either the glasses or bottle. Underneath, hidden away with the metal trims, two drawers reveal the accessories for the ultimate whiskey experience.
Etikèt
Whiskey, luxury, design, craftsmanship, experience, immersion, packaging, product, Dragon, Chinese
Teknoloji Pwodiksyon
Wooden components were added to the bottle structure as a direct homage to the Wood Dragon and the casks used to create The Mulong whiskey. To balance them, metallic trims inspired by Chinese patterns reflect the temple structure at the top of the bottle, where a closure is inscribed with words of positive value, that have to be rotated into a certain pattern in order to unleash the closure itself. The box further extends this process, where hidden keys unlock the bottle holder and riser itself.
Defi Dizayn
To pay a tribute, the ultimate homage, an incredible amount of dedication and immersion into Chinese culture, values and mythology is mandatory from the very first second of the design process. The Mulong aims to bring an elevation of the entire perception of The Year of The Dragon, associated with a whiskey and sensorial experience that truly brings an intimate, perfected moment to the users that have the opportunity to unleash the good fortune and powers of The Mulong.
Rechèch
There is no Mulong without a deep dive into the Chinese zodiac and all the cultural values directly linked to the mythology and mysticism of each and every single element of the Year of the Dragon. The iconography, the symbolism, the meaning, the proverbs, and ultimately, the core values of the Wood Dragon, all present in The Mulong are the core basis to all the R&D and design process of this uniquely crafted experience: attention to detail is present on every single element of this experience.
Enspirasyon
Directly inspired and paying the utmost homage to the Chinese Year of the Dragon, The Mulong takes its core elements and features from Chinese culture and Design, where ancestral mahogany work merges with metallic patterns and secret partitions, creating a memorable discovery of every single detail within this whiskey. Being 2024 the year of the Wood Dragon, Mulong takes its direct approach and correlation to the wooden elements and symbolism present in the craftsmanship of the whiskey there.
Dire Pwojè
Idealised and studied for over a year, The Mulong was a discovery of traditional Chinese elements that could be integrated and crafted into the utmost contemporary design. Its core development duration has been directly related to the immersion and homage into all the meaningful assets of Chinese culture, in a respectful tribute that creates a parallelism into the dedication and craftsmanship poured into the creation of such a rare and unique whiskey inside.
Fliks Operasyon
Once the key is extracted from the hidden partition within the dragon in the back of the experience box, that same key will start the unlocking of all of The Mulong's secrets. Opening the front doors through its traditional handle, the user can immerse upon the detail of this temple of meaningful, sensorial mythology. Sliding the partitions to remove the items, one must now unlock the upper lock to unleash the bottle and its sheer powerful presence, creating the ultimate experiential moment.
Manm Ekip
Tiago Russo
Katia Martins
Kredi Imaj
The Craft Irish Whiskey Co.

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