Jian Shan Jian Shui Likè Anpakete pa Jing Chen

Dizayn Jian Shan Jian Shui Likè Anpakete pa Jing Chen se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2024 A' Design Award Lò nan Kategori Konpetisyon Dezayn Anbalaj.

LòAnbalaj· 2024

Jian Shan Jian Shui Likè Anpakete

pa Jing Chen

Kliyan: Jing Chen

Gayan A' Design Award Lò nan Kategori Anbalaj

153,304

Gayan Pri Verifye

Verifye Estati Pri pou #160933

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Jian Shan Jian Shui Likè Anpakete

Konsepsyon anbalaj modèn pa senpleman yon fonksyon senp pou pwoteje machandiz ankò, li pi enpòtan nan transmisyon konsèp pwoteksyon anviwònman an, amelyore valè pwodwi yo. Fowòm konsepsyon resan an te montre ke fas a defi ekolojik yo, anbalaj vèt ap vin tounen yon nouvo tandans piti piti, materyèl biyodegradab, konsepsyon resiklaj ap jwenn plis favè. Anplis de sa, nòvote se yon tandans nan endistri a tou, epi konsèp tankou pèsonalizasyon koutim ap afekte limit anbalaj la piti piti.

Rekonesans lan

Konsènan A' Design Award Lò

Jian Shan Jian Shui Likè Anpakete se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Jian Shan Jian Shui Likè Anpakete pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Jian Shan Jian Shui Likè Anpakete kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: This is a sauce-flavor liquor packaging
Different from other liquor packaging is:
one. the wine bottle shape anthropomorphic, wine box shape skeuomorphic, wine bottle and wine box, the combination of people and things, better in line with the meaning of the project theme
two. the opening structure and opening method are different, and the material is different.
Three. reduce the process and printing, reduce production costs, rational packaging, pay attention to sustainable applications
Dimansyon & Anbalaj: Additional note: The body of the wine box does not do printing, the seal material is white touch paper, the text and pattern cold hot red gold and black gold
Etikèt: Jian Shan, Jian Shui、Mountain and Water、You wei dao
Teknoloji Pwodiksyon: The bottle body is made of glass material, sprayed with ceramic ink, the text and local pattern in the middle are plated silver, the bottle lid is made of walnut wood combined with wood cork, and the bottle cap is affixed with self-adhesive stickers. The wine box shall be mounted with density fiberboard mounted with dark blue special paper, and the seal of the base shall be scalded with red gold. The lining shall be lined with a light blue velvet sponge and sealed with a self-adhesive sticker. The red part of the sticker shall be cold-pressed.
Defi Dizayn: The most difficult part of this design is to deal with the relationship between the product and the brand, the relationship between the brand and the wine, the relationship between the product name and the wine, the relationship between the Chinese culture and the wine, and the relationship between the wine and people. Physical production will choose glass materials, compared to ceramic materials, glass materials can be a good expression of detail, while reducing production costs
Rechèch: Research type: Explore the relationship between traditional liquor culture and traditional Chinese culture. The brand has no way, which is in line with the peaceful and moderate way of traditional Chinese culture and the way of harmony between nature and man. Seeing the mountains and the water corresponds to the exchanges between people, the exchanges between countries, and harmony without difference, and the United States and the United States
Research target: Intellectuals and successful people who love traditional Chinese culture, mainly male consumers.
Enspirasyon: "Mountain and Water" Baijiu takes the different drinking states of consumers as its creative inspiration. By combining the artistic conception of "mountain is mountain", "mountain is not mountain", and "mountain is still mountain", consumers can gain a deeper understanding of the gains and losses in life through the drinking experiences of "tasting", "tipsy", and "drunk".
Dire Pwojè: The project started in Changsha in June 2022, was completed in Changsha in February 2023, and won the Gold Award in the American Muse Packaging category Design in April 2023
Fliks Operasyon: Tear the seal, open the package, the bottle stands in the middle of the outer box, like a wise man, sitting in the middle of a leaf boat, the picture is full of Zen, has a good display effect.