Bwonz Anbalaj · 2025
Mahjong Lucky Coffee Fonksyon Prensipal: Anbalaj Kafe
by Wenduan Su
- A' Design Award Bwonz 2025 in Anbalaj
- CLIENT: Shenzhen Technology Unversity
- Estimated Number of Design Views: 14,802
- Verification code D08AF20A30 · Verify this award
Colors
About Mahjong Lucky Coffee Fonksyon Prensipal: Anbalaj Kafe
Tèks Liv: Mahjong Lucky Coffee se yon konsepsyon anbalaj kafe ki enspire pa mahjong, yon jwèt tradisyonèl Chinwa. Chak sache kenbe yon mwa kafe, sa ki egal ak de men fich mahjong. Yon men aranje kòm yon men genyen. Dezyèm men an konplete pa achtè a, paske chak pòsyon kafe trase tankou yon fich e desen an rete enkoni jiskaske pòsyon an louvri. Koulè fonse oranj ak wouj ansanm ak lèt jenès rale atansyon konsomatè jèn yo. Gen de gou ki disponib. Anbalaj la transfòme yon abitid chak jou an yon jwèt.
About the A' Design Award Bwonz
Mahjong Lucky Coffee Fonksyon Prensipal: Anbalaj Kafe se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Mahjong Lucky Coffee Fonksyon Prensipal: Anbalaj Kafe pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Mahjong Lucky Coffee Fonksyon Prensipal: Anbalaj Kafe satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.
Press Kit
- Unique Properties
- draws inspiration from the Chinese quintessence of Mahjong. The combination of Mahjong and coffee is full of gamification, making the coffee packaging more interesting. Mahjong is becoming more and more popular among young people, so the font design of Mahjong is more youthful, and the color is boldly matched, orange-red - food color. A bag of coffee is exactly one month's supply, which is two hands of cards. One hand of cards is designed to be a good hand in the hope of bringing good luck to the buyer, and the other hand needs to be completed by the buyer through the interactive action of drinking coffee every time, which has the attributes of a blind box. It increases playability and repurchase.
- Dimensions & Packaging
- The test model was completed using 3D printing and origami techniques.
- Tags
- Coffee packaging, mahjong culture，gamification design,Chinese traditional culture
- Production Technology
- Mold Injection，Origami
- Design Challenge
- Mahjong and coffee are combined, and the interactive design of the actions is the same, drawing coffee is the same as drawing a mahjong tile
- Research
- Because mahjong is fun and interesting. In China, mahjong culture is becoming more and more popular among young people. Mahjong culture appears in many aspects of life, and mahjong games are gradually being recognized and loved by people from all over the world. We want to design something for the mahjong culture that everyone loves.
- Inspiration
- Drawing inspiration from the Chinese quintessence of Mahjong, the combination of Mahjong and coffee, full of gamification, makes coffee more interesting
- Project Duration
- Design will start in Shenzhen in December 2023 and will be exhibited in the university exhibition hall
- Operation Flow
- Users drink a cup of coffee every day and draw a portion of coffee, which is very similar to drawing cards in a mahjong game. Each card is full of unknowns. After drinking the coffee, different card patterns can be arranged to win the game, just like winning a mahjong game. And mahjong coffee has two flavors to choose from.
