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Hong Lou Meng Dream Ten Anbalaj Alkòl pa Chuan Zhang

Dizayn Hong Lou Meng Dream Ten Anbalaj Alkòl pa Chuan Zhang se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2025 A' Design Award Fè nan Kategori Konpetisyon Dezayn Anbalaj.


FèAnbalaj· 2025

Hong Lou Meng Dream Ten Anbalaj Alkòl

pa Chuan Zhang

Kliyan: Chuan Zhang

Gayan A' Design Award Fè nan Kategori Anbalaj

10,036

Koulè

Konsepsyon an

Konsènan Hong Lou Meng Dream Ten Anbalaj Alkòl

Hong Lou Meng Dream Ten se yon konsepsyon anbalaj liks pou baijiu, yon alkòl tradisyonèl Chinwa. Silwèt boutèy la swiv liy twati Gran Jaden View a, yon anviwònman ki soti nan roman klasik Dream of the Red Chamber. Modèl fèy bannann yo ranje otou boutèy la an kouch, ki fè sonje jip pliye. Boutèy la fèt ak seramik fen epi li fini ak travay emay kwazone, yon atizana tradisyonèl Chinwa. Koulè kontras yo fè fòm nan vin klè pou je a. Fòm nan fasilite manyen ak louvri boutèy la, epi etikèt klè yo prezante enfòmasyon sou pwodwi a.

Rekonesans lan

Konsènan A' Design Award Fè

Hong Lou Meng Dream Ten Anbalaj Alkòl se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Hong Lou Meng Dream Ten Anbalaj Alkòl pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Hong Lou Meng Dream Ten Anbalaj Alkòl pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
This luxury baijiu packaging draws inspiration from the timeless Chinese masterpiece, Dream of the Red Chamber, which vividly portrays China's cultural heritage, history, and societal landscape. By incorporating iconic elements such as the Grand View Garden and plantain leaf motifs into the design, it evokes fond memories of this literary classic while endowing the bottle with distinctive cultural significance.
Dimansyon & Anbalaj
150*300*115mm
Etikèt
Luxury Baijiu Packaging, Inspired by Dream of the Red Chamber, Bottle Shape Inspired by Grand View Garden Roof, Traditional Plantain Leaf Patterns, Cloisonne Enamel Craftsmanship, Contrast Color Design
Teknoloji Pwodiksyon
In terms of colour, traditional high end contrast combinations make the bottle visually more striking. Combining premium ceramic material with cloisonne enamel craftsmanship results in an exceptionally refined package. The ceramic is fine textured and vividly coloured, whereas the cloisonne technique exemplifies the exquisite skills of traditional Chinese handicrafts, lending a sense of nobility and luxury to the bottle.
Defi Dizayn
The challenge was merging cultural elements from Dream of the Red Chamber with contemporary design techniques to create uniquely appealing packaging. Through meticulously exploring the cultural implications and artistic styles of the novel, classic elements like Grand View Garden architecture and plantain leaf patterns were reinterpreted using modern design methods, achieving a harmonious blend of old and new, expressing the unique character and noble quality of the brand.
Rechèch
This project responds to the demand in the high end baijiu market, where consumers value not only quality and taste but also the cultural connotation, aesthetic value, and uniqueness of packaging. This design addresses these needs by deeply integrating cultural elements from Dream of the Red Chamber, thereby meeting high end positioning and cultural conveyance demands.
Enspirasyon
The design embodies classical aesthetics from Dream of the Red Chamber. The bottle silhouette mirrors the roofline of the Grand View Garden, featuring rhythmic lines that resemble an artwork. The plantain leaf patterns are artistically arranged on the bottle, resembling layered skirts, adding grace and vitality. Utilizing cloisonne enamel craftsmanship further showcases Eastern charm exquisitely.
Dire Pwojè
Initiated in Chengdu in March 2024 and launched in China in September of the same year.
Fliks Operasyon
User experience was at the heart of the design process, ensuring the bottle was ergonomically shaped for easy handling and opening. Clear labelling enhances product information accessibility, while smart packaging design facilitates ease of use and protection.
Manm Ekip
Chuan Zhang

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