Dream Of The Blue Anbalaj Boutèy Likè by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.
BwonzAnbalaj· 2026
Dream Of The Blue Anbalaj Boutèy Likè
by Wen Liu
Client: Shenzhen Oracle Creative Design Co.,Ltd.
A' Design Award Bwonz Winner in Anbalaj Category
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- Verified Award Winner
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The Design
About Dream Of The Blue Anbalaj Boutèy Likè
Dream Of The Blue se yon anbalaj boutèy ki fèt pou yon baijiu chinwa premyòm. Boutèy la kenbe silwèt klasik mak la epi li ajoute yon motif zam pwotèj ki soti nan fim Investiture of the Gods, ak ansyen desen fen ki grave sou tout sifas la. Tout boutèy la, ansanm ak relyèf zam pwotèj la, fòme kòm yon sèl moso vè atravè yon pwosesis moulaj yon sèl pyès, sa ki kenbe kou pwodiksyon yo ba. Anblèm devan an fèt ak aliminyòm resikle. Anbalaj la mezire 105 pa 105 pa 308 milimèt.
The Recognition
About the A' Design Award Bwonz
Dream Of The Blue Anbalaj Boutèy Likè se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Dream Of The Blue Anbalaj Boutèy Likè pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Dream Of The Blue Anbalaj Boutèy Likè satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Dream Of The Blue x Investiture of the Gods: Aspiration Meets Myth. Yanghe's premium brand partners with the blockbuster film, fusing its culture of dream-seeking with the spiritual power of an iconic legend. This collaboration crafts an epic narrative where fine liquor interprets cinema, creating a cultural feast in honor of dreams and timeless tales.
- Dimensions & Packaging
- 105mm×105mm×308mm
- Tags
- Baijiu, Yanghe, Dream Of The Blue, Investiture of the Gods, Co-branding, Crossover
- Production Technology
- The entire bottle, including the armor motif, is crafted as a single piece of glass through a one-piece molding process. This monolithic structure significantly enhances production cost-efficiency. The front emblem is made from recycled aluminum, underscoring our tangible commitment to environmental responsibility.
- Design Challenge
- The pivotal challenge in this design lay in balancing aesthetic ambition with cost constraints. While metal was the ideal material to realize the armor, its use would have significantly increased material and labor costs, extended production timelines, and contradicted our sustainability goals. In response, the team underwent multiple rounds of design refinement and in-depth research into glass manufacturing techniques. The innovative solution was to integrate the armor as an embossed relief directly onto the glass bottle itself. This approach not only achieved substantial cost savings but also delivered a visually striking result.
- Research
- The growing influence of Chinese mythological IPs is clearly demonstrated by the commercial success of related films ("Ne Zha," "Investiture of the Gods") and games ("Black Myth: Wukong"). Yanghe Dream Of The Blue collaboration with "Investiture of the Gods" is a strategic embrace of this trend.
This partnership not only expands Dream Of The Blue's product line and cultural appeal but also significantly elevates its brand recognition. It further achieves a deep integration of baijiu culture with cinematic art, injecting new energy into the global promotion of Chinese culture. Ultimately, these concerted efforts will enhance the brand's long-term value. - Inspiration
- More than a central prop in "Investiture of the Gods," the armor embodies the belief in safeguarding the nation. Dream Of The Blue fuses this motif into its classic bottle shape, forging a tangible bastion for dreams and an unwavering commitment to excellence. Adorned with intricately carved, ancient patterns, the design is elevated by a layer of profound Eastern artistry.
- Project Duration
- Project Launch Date: October 25, 2024
Location: Shenzhen Oracle Creative Design Co., Ltd. - Operation Flow
- This collaborative product is more than a cross-industry dialogue between baijiu and cinema; it is a dedicated effort to propel a profound integration of Chinese baijiu culture and the cinematic arts. This initiative stands as a significant step towards presenting Eastern culture with renewed vitality on the global stage.
- Team Members
- Creative Direction: Wen Liu
Design Execution: Shaokun Xiao
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