Chic Della Anbalaj Kado pou Krèm by Jiayi Lu

Chic Della Anbalaj Kado pou Krèm by Jiayi Lu is a highly esteemed winner of the very prestigious 2026 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.

BwonzAnbalaj· 2026

Chic Della Anbalaj Kado pou Krèm

by Jiayi Lu

Client: Chic Della

A' Design Award Bwonz Winner in Anbalaj Category

5,969
Verified Award Winner
Verify Award Status for #182118

View at A' Design Award Press Release Award Badge

Colors

The Design

About Chic Della Anbalaj Kado pou Krèm

Chic Della se yon anbalaj kado pou krèm figi, ki te kreye ansanm ak enprimri sou blòk bwa Taohuawu nan Suzhou. Motif pivwàn ki soti nan enprim sou blòk bwa Dinasti Ming lan, Flowers Bloom in Wealth and Prosperity, dekonstwi epi rearanje nan yon stil jeyometrik modèn, pandan y ap kenbe liy byen file ak teksti orijinal enprim lan. Bwat kado a fèt ak papye atistik ak yon estanpaj fèy lò epi li mezire 250 pa 90 pa 250 milimèt. Ansanm lan rele The Secret of Flower Beauty e li reflete lide Oryantal la ki se nouri po a ak flè.

The Recognition

About the A' Design Award Bwonz

Chic Della Anbalaj Kado pou Krèm se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Chic Della Anbalaj Kado pou Krèm pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Chic Della Anbalaj Kado pou Krèm satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: CHIC DELLA has partnered with Suzhou Taohuawu woodblock prints to launch a co-branded face cream gift set. The set deconstructs and reassembles the magnificent scene of peonies in the Ming Dynasty Taohuawu woodblock print "Flowers Bloom in Wealth and Prosperity," using contemporary design techniques to reconstruct traditional auspicious patterns. This allows century-old intangible cultural heritage to be revitalized through a beauty medium.
Dimensions & Packaging: Gift box size, length 250mm x width 90mm x Height 250mm, Cream box 1, length 80mm x width 80mm x Height 80mm,Cream box 1, length 45mm x width 35mm x Height 130mm.
Tags: Branding, Packaging, Gift
Production Technology: The gift box is made using art paper and a gold foil stamping process.
Design Challenge: The packaging, with its auspicious meaning of "flowers blooming and wealth," echoes the traditional Chinese people's wishes for wealth, peace, longevity, and fulfillment. It combines modern design with daily skincare products to bring classical auspicious culture back into everyday life.
Research: Suzhou local brands × Suzhou intangible cultural heritage, strengthen the locality of "Suzhou aesthetics", and integrate symbols such as Taohuawu, peony, and Pingjiang misty rain into products, making them a mobile business card of Gusu culture.
Inspiration: The gift set, named "Floral Beauty Secrets," subtly reflects the Eastern aesthetic wisdom of "nourishing the skin with flowers" and constructs a complete cultural narrative from visual appeal to efficacy.
Project Duration: The project started in February 2025 in Suzhou, China and finished in May 2024 in Suzhou, China.
Operation Flow: The packaging design features peony patterns inspired by the Ming Dynasty Taohuawu woodblock print "Flowers Bloom in Wealth and Prosperity," which are deconstructed in a modern geometric style while retaining the sharp lines and textures of the woodblock print. The gift box is named "The Secret of Flower Beauty," echoing the Eastern skincare philosophy of "nourishing the skin with flowers."
Patents: Copyrights belong to CHIC DELLA, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Jiayi Lu, Photographer：Jiayi Lu
Image Credits: Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2025.