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Propeller Etikèt by Studija Creata
Propeller Etikèt by Studija Creata
Propeller Etikèt by Studija Creata
Propeller Etikèt by Studija Creata
Propeller Etikèt by Studija Creata

Lò Anbalaj · 2014

Propeller Etikèt

by Studija Creata

  • A' Design Award Lò 2014 in Anbalaj
  • CLIENT: Stumbras
  • Estimated Number of Design Views: 52,841
  • Verification code 550C0EEF93 · Verify this award
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Colors

About Propeller Etikèt

Propeller se yon koleksyon lespri nan divès pati nan mond lan, ki asosye pa tèm vwayaj lè a ak yon vwayajè pilòt kòm yon karaktè mak. Karakteristik nan chak sòt de bwason ki gen ekspoze nan ilistrasyon anpil, enskripsyon ki fè l sanble souvan badj aviyasyon ak desen k ap sèvi kòm resèt bwason. Se konsepsyon multisid ak konplete ak ton divès kalite nan papye ki gen koulè pal, lak diferan, modèl ak Relief.

About the A' Design Award Lò

Propeller Etikèt se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Propeller Etikèt pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Propeller Etikèt kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Press Kit

Unique Properties
Propeller is a collection of spirits from various parts of the world, associated by the theme of air travel, which appeals to male customers and reflects quality and experience. The collection becomes easy to identify because of the character of pilot traveller. His stories are reflected in the illustrations and tell about every beverage's origin country. Features of each sort of beverage are exposed through numerous illustrations, inscriptions resembling aviation badges and sketches serving as cocktail recipes. Multifaceted design is complemented with various tones of coloured foil, different lacquers, patterns and embossing.
Dimensions & Packaging
Capacity: 500 ml. Dimensions: 75 (w) x 295 (h) mm.
Tags
Propeller, label, rum, gin, aviation, pilot, illustrations, package design, Stumbras, Studija Creata
Production Technology
Flexo printing, cold foil, glossy and matt varnish, embossing.
Design Challenge
To create a unified range of associated products, while at the same time emphasizing the distinctiveness and individual features of each of them.
Research
Personal aviation experience of the creative team served for a research. "Flying a hot air balloon I have met a lot of wonderful inspiring people. I embodied them in the character of Propeller’s pilot." says designer and hot air balloon pilot Asta Kaušpėdaitė.
Inspiration
Flight. Journey. Stories… fabulous stories which blur the line between reality and fantasy.
Project Duration
Started in 2013, the collection will be expanded with other beverages.
Operation Flow
The theme of air travel, exposed through numerous illustrations and other eye-catching details, invites the consumer to examine the product closely and get involved into a play of imagination, inspires for discoveries of new flavours and blends. Varying recipes sketches offer possible ways of enjoying the product.
Image Credits
Edgaras Marozas

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