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Honey Crystal Label Kemasan Madu by Kristina Pacesaite

Honey Crystal Label Kemasan Madu by Kristina Pacesaite is a highly esteemed winner of the very prestigious 2026 A' Design Award Besi in Desain Kemasan Competition Category.


BesiKemasan· 2026

Honey Crystal Label Kemasan Madu

by Kristina Pacesaite

A' Design Award Besi Winner in Kemasan Category

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Verified Award Winner

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Colors

The Design

About Honey Crystal Label Kemasan Madu

Honey Crystal adalah rangkaian label kemasan yang dibuat untuk produk madu dari peternakan lebah keluarga yang didirikan pada tahun 1957. Label ini menghindari penggunaan gambar lebah dan sarang yang umum dipakai, dan sebagai gantinya menonjolkan struktur kristal madu, bersama dengan lanskap, tumbuhan, dan bunga setempat. Tiga label berbeda menandai madu mentah yang dipanen pada musim semi, musim panas, dan musim gugur. Label bersifat swaperekat dan berkilau, dicetak dengan warna CMYK dan Pantone, dalam ukuran yang sesuai untuk toples 720, 410, dan 250 mililiter. Label transparan digunakan untuk kemasan kantong serbuk sari.

The Recognition

About the A' Design Award Besi

Honey Crystal Label Kemasan Madu adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Honey Crystal Label Kemasan Madu diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Honey Crystal Label Kemasan Madu dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Medaus kristalas (Honey Crystal) is a well established bee farm since 1957, located in Žuvintas Biosphere Reserve. The oldest family members passed the biggest part of the business to the young ones who wanted to elaborate their own branding. Working on this project the goal was to make bright packages and avoid traditional way of presenting honey products, which typical includes bee or hive images.
Dimensions & Packaging
Glosy labels 230X80mm for 720ml jars, and 230X50mm labels for 410ml jars, 260X60mm labels for 250ml jars for honey mix, transparent sticky labels for pollen in doypacks.
Tags
honey, honey label, raw honey, honey packaging
Production Technology
Self-adhesive glosy labels, Сolor CMYK, PANTONE.
Design Challenge
Biggest challenge was to combine different symbols as: crystal images, bee farm environment, family traditions, specific plants and flowers. The main challenge was to pick the right balance between all the elements and not to ruin subtle and yet luxury style for the labels which also had to be timeless and different from the competition.
Research
One of the most important task was to emphasize the value of the natural honey, produced in the unique environment an the family experience and attention to their bees. Research revealed that the consumers want to support local producers while whishing to see tradicional products along with new tastes. Appearance is really important part of package , so extreme attention was given to details as well as overall aesthetics to trigger positive emotion to the end consumer.
Inspiration
The starting point was pointed by the client who wanted to emphasize crystal structure of the honey itself. The inspiration was found in old family photos, landscapes
Project Duration
Project start: April 2021, Project end: June 2021
Designer location: Spain
Client location: Lithuania
Operation Flow
Three separate labels were created for the core product (raw honey) picked in several time frames: spring, summer and autumn. giving overall packaging more elegance.
Team Members
Kristina Pacesaite
Image Credits
Images #1,#2, #3, #4, #5 Creator (Designer) Kristina Pacesaite

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