Vinicola Cherchi Desain Label Anggur by Giovanni Murgia - Redfish Adv

Vinicola Cherchi Desain Label Anggur by Giovanni Murgia - Redfish Adv is a highly esteemed winner of the very prestigious 2017 A' Design Award Perak in Desain Kemasan Competition Category.

PerakKemasan· 2017

Vinicola Cherchi Desain Label Anggur

by Giovanni Murgia - Redfish Adv

Client: Vinicola Cherchi

A' Design Award Perak Winner in Kemasan Category

36,985
Verified Award Winner
Verify Award Status for #51366

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Vinicola Cherchi Desain Label Anggur

Untuk kilang anggur bersejarah di Sardinia, sejak 1970, telah dirancang gaya ulang label untuk lini anggur The Classics. Studi tentang label baru ingin menjaga hubungan dengan tradisi yang dikejar oleh perusahaan. Tidak seperti label sebelumnya, label ini bekerja untuk memberikan sentuhan elegan yang selaras dengan kualitas anggur yang tinggi. Untuk label telah bekerja dengan teknik Braille yang menghadirkan keanggunan dan gaya tanpa penimbangan. Pola bunga didasarkan pada elaborasi grafis dari pola gereja terdekat Santa Croce di Usini, yang juga merupakan logo perusahaan.

The Recognition

About the A' Design Award Perak

Vinicola Cherchi Desain Label Anggur adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Vinicola Cherchi Desain Label Anggur diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Vinicola Cherchi Desain Label Anggur adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a unique wine label design for a sardinian cellar. Clean, minimal and innovative label it has a different design from others wines in Sardinia (Italy)
Dimensions & Packaging: Labels have dimension 120mm width and 86mm height, printing on an uncoated, matt, woodfree printing paper with felt marked textured surface. The printing is with gold foil for logo and horizontal line, braille embossing ink for floreal sketch.
Tags: wine, labels,
Production Technology: For these labels we used a very fine natural paper texture with a warm and pleasant to the touch. The label is enhanced by the use of Braille in a little invasive way
Design Challenge: The creative challenge was to transfer the corporate values in new labels without losing the link with the history and tradition of the territory.
He tried to find the elements of continuity with the old labels, but creating a completely new design and minimal.
The church has become an integral part of the company logo, the name of the wines has taken the position and color of old labels. At the center of the floral pattern it incorporates a detail of church reworked and adapted for the specific use.
Inspiration: The inspiration for this label design is originated by graphics of a floral element that adorns the wooden pulpit of the Holy Cross Church, a symbol of the country and central element of the company logo. This graphic characterizes all labels but remains non-invasive compared to the other elements of the labels because realized with Braille technique.
Project Duration: Project started in December 2015 and finished in April 2016 in Olmedo (SS)
Team Members: Art Director: Giovanni Murgia
Image Credits: Image #1: Photographer Diego Attene
Optional Image #1: Photographer Diego Attene
Optional Image #2: Photographer Diego Attene
Optional Image #3: Photographer Diego Attene
Optional Image #4: Photographer Diego Attene