2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata by Ruikang Xie

2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata by Ruikang Xie is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

BronzEserese· 2021

2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata

by Ruikang Xie

Client: Xiexie Design

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

8,499

Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About 2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata

Ederede Akwụkwọ: Ngwugwu Nnabata 2018 DGUT bụ igbe onyinye ọkwa nnabata e mepụtara maka ụmụ akwụkwọ ọhụrụ nke Mahadum Teknụzụ Dongguan na China. Nhazi a jikọtara mkpụrụedemede ndị China bụ Guan na ifuru michelia alba, bụ ifuru obodo Dongguan, iji wuo nhazi mkpụrụedemede na otu nhazi anya nke jikọtara onwe ya. Igbe a na-adọpụta na-ejide akpa ogbunigwe, akwụkwọ ndetu, akpa mkpisi edemede na map obodo abụọ. E tinyekwara karama abụọ, otu jupụtara na michelia alba kpọrọ nkụ na nke ọzọ jupụtara na akwụkwọ ozi e ji aka dee. Ngwugwu a bu n'obi inye ndị mmụta ọhụrụ mmetụta nke ịbụ onye so, na igosipụta ọdịnala obodo.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na 2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. 2018 Welcome Package DGUT Ọrụ Bụ Isi: Igbe Onyinye Nnabata na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The original intention is to design a set of vital and considerate gift box of admission letter with a sense of belonging for Dongguan University of Technology, which will be dispatched to freshmen all over the country and also carry the expectation to bring the new Dongguan culture to people. Therefore, michelia alba, the city flower of Dongguan, has been selected as the symbol of Dongguan culture for project design.
Dimensions & Packaging: 360mmx260mmx55mm
Tags: Future, humanistic life, flowers
Production Technology: This gift box adopts a pull out box so that one can see the gift box in a more comprehensive way. In addition, the real michelia alba has also been put into a small bottle so that freshmen from all over China can feel the blooming scent of Dongguan. A lot of thoughts have been put into assembling and producing materials.
Design Challenge: We have creatively added two local atlases into the gift box. The first one is Culture of Dongguan, which integrates the graphics, the texts and the map positioning of Dongguan Art Museum, Dongguan Museum and other cultural aggregation sites into one book.
Research: Humanistic feelings have always been a missing part in gift boxes on the market but this gift box design for freshmen has combined the local culture and the Dongguan’s feelings for those freshmen. We have prepared brochures with stories on Dongguan and plants with scents of Dongguan so as to convey the real scents of Dongguan via real objects, and to bridge the feelings between freshmen and the university in Dongguan.
Inspiration: Centering on the design concept of I will come to Dongguan for my prospect, we have combined the Chinese character Guan with the elements of the city flower of Dongguan, the michelia alba, to make the font design and a complete set of visual departure gift box. It carries a hopeful future and the expectation toward the new city and the new study career.Dongguan is a city in China.
Project Duration: Started in July 2018, completed in September, completed in Dongguan, China
Operation Flow: Students can pull and open the gift box by holding the woven tassel on one side of the box, and then see the rich and uniform design of canvas bag, notebook, pen bag, atlas, etc. Another point with the strongest humanistic ideas are two “drifting bottles”. In addition to the bottle with dried michelia alba, 5000 pieces of message notes handwritten by elder brothers and sisters, teachers and leaders of Dongguan University of Technology have also been put into the bottle randomly.
Image Credits: Image #1-5 Zhang Jingwen