Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị by Sixty Two

Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị by Sixty Two is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Bronz in Nhazi Weebụsaịtị na Weebụ Competition Category.

BronzWeebụ· 2021

Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị

by Sixty Two

Client: Blueocean

Ihe Nrite A' Design Award nke Bronz Winner in Weebụ Category

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The Design

About Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị

Ederede Akwụkwọ: Blueocean bụ weebụsaịtị na-adaba n'ụdị ngwaọrụ dị iche iche, nke na-enye ndị nwe akara ahịa na ndị ahịa ohere ịnweta data ahịa n'ọnụahịa dị mfe iji nweta. Nlekọta a na-enye nyocha àgwà akara ahịa, nyocha ọdịnaya, nyocha ntụle ndị asọmpi na aro bara uru. Ngosipụta data doro anya na-agbanwe nnukwu ozi ahịa ka ọ bụrụ nghọta na-akwado atụmatụ azụmahịa. Nyocha efu dị nkenke na-eduga ndị ọrụ gaa na nyocha zuru oke, nke na-eme ka usoro ahụ dịrị mfe. Ọdịdị dị ọcha ma bụrụkwa nke ọkachamara na-arụ ọrụ nke ọma na kọmputa laptọọpụ, tablet, na ekwentị ọma.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Blueocean Ọrụ Bụ́ Isi: Weebụsaịtị na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors.
Dimensions & Packaging: Responsive Website
Tags: Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design
Production Technology: Responsive Web
Design Challenge: The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand.
Research: No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users.
Inspiration: Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services.
Project Duration: The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia.
Operation Flow: Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users.
Team Members: Angelina Tanoto
Adiatma Bani
Vilia Ingriany
Image Credits: Sixty Two
Blueocean