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Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị by Rami Yaser Hosni

Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị by Rami Yaser Hosni is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Igwe in Nhazi Mgbasa Ozi Azụmaahịa, Ahịa na Nkwurịta Okwu Competition Category.


IgweMgbasa Ozi Azụmaahịa· 2021

Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị

by Rami Yaser Hosni

Client: TRT Arabi TV channel

Ihe Nrite A' Design Award nke Igwe Winner in Mgbasa Ozi Azụmaahịa Category

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The Design

About Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị

Wa Lana Waqfa (ka anyị kwụsịtụ) bụ mmemme ndọrọndọrọ ọchịchị a na-eme kwa ụbọchị nke na-elekwasị anya n'akụkọ ihe ndị na-eme ugbu a. Ọ na-emekwa ka e doo anya n'ihe mere n'akụkọ ma nyochaa ya nke ọma. Otu ndị na-emepụta ihe mere ka e megharịa ụdị ya kpamkpam (mmalite, ụlọ ọrụ, eserese dị n'ime mmemme, nkwusa...) iji gosipụta n'ezie echiche mmemme ahụ, nke gbara gburugburu "ịkọwapụta" na "ịkwụsị" n'otu isiokwu. Mkpụrụedemede mbụ n'aha mmemme ahụ na-enye ìhè n'ime mkpụrụedemede mbụ nke okwu nke abụọ, iji ziga ozi nke ịkọwapụta na ịnyocha. Ahịrị gbatịrị agbatị dị na njedebe okwu nke abụọ na-anọchite anya nkwụsịtụ (aha mmemme ahụ).

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Wa Lana Waqfa Brand Mmemme Telivishọn Banyere Ndọrọndọrọ Ọchịchị maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
Tags
broadcast program, political, current affairs, news, arabic, design, brand, opener
Design Challenge
To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
Inspiration
The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause.

The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show).
Our main shapes are all revolved around the spot light (diagonal shapes).
Project Duration
The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
Team Members
Art Director: Rami Yaser Hosni
Designer: Soheib Larabi
Designer: Ali Alabachee
Opener: M. Ali Ozturk

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