Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ nke Dennis Furniss

Ihe emepụtara bụ Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ nke Dennis Furniss bụ onye meriri a na-asọpụrụ nke ukwuu nke 2021 Ihe Nrite A' Design Award nke Platinum na Udi Asọmpi Nhazi Ngwungwu.

PlatinumNgwungwu· 2021

Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ

nke Dennis Furniss

Onye Ahịa: Pepsi

Onye Meriri Ihe Nrite A' Design Award nke Platinum na Udi Ngwungwu

819,500

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #123073

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ

Pepsi NFL Limited Edition bụ usoro mkpọ ihe ọṅụṅụ e mepụtara maka ahịa dị na Mexico. Mkpọ anọ na-asọpụrụ otu egwuregwu football America anọ: Dallas Cowboys, Pittsburgh Steelers, Las Vegas Raiders na New England Patriots. Mkpọ ọ bụla na-eji ụcha ndị a họọrọ maka otu ya. Ụdị eserese na-egosipụta ike na-egosi ndị egwuregwu nwere ahụ e mere ka ọ buo ibu karịa iji gosipụta ike anụ ahụ nke egwuregwu a. E ji aluminium mee mkpọ ndị a, e jikwa teknụzụ mbipụta offset nwere nkọwa dị elu bipụta ha. E jikọtara usoro a na mgbasa ozi dijitalụ ma ree ya n'ụlọ ahịa na n'ịntanetị.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Platinum

Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ meriri A' Design Award nke Platinum, nnabata dị oke ugwu e nyere design ndị bụ n'ezie pụrụ iche, mara mma ma dị ebube. Ndị meriri na Platinum bụ ihe ịtụnanya nke imepụta, ihe akaebe nke oke ntụgharị uche imepụta ihe, ma na-egosi ikike ọrụ na ọgụgụ isi na-enweghị ntụnyere nke ndị designer ha. A na-atụ anya na design ndị a ga-abụ ọrụ kacha mara amara nke na-akọwa ịma mma nke oge, na-enye aka na ọdịmma obodo ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ na-egosi ọkwa ịdị mma karịrị oke ma n'enweghị obi abụọ na-eme ka ụwa bụrụ ebe ka mma site na àgwà ya bara uru na dị oke ọnụ ahịa. Pepsi NFL Limited Edition Nkwakọba Mkpọ Ihe Ọṅụṅụ bụ ọrụ meriri A' Design Award nke Platinum nke na-akpali ọchịchọ, na-akpali, na-eme ka obi ụtọ jupụta ma na-akpali oke ọṅụ.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: To celebrate the love for american football in Mexico, Pepsi developed a limited edition that puts a spotlight on four teams. By directly connecting packaging design with a digital campaign the design Pepsi created a unique football experience.
Nha & Mkpuchi: 110 mm x 50 mm x 110 mm / 18.5 lbs
Mkpado: Packaging, NFL, Mexico, Sport, Football, Illustration, Dynamic
Teknụzụ Mmepụta: High definition Offset printing on aluminum cans
Ịma Aka Imepụta: Understanding the global context was crucial for the development of this can series. Due to lockdown sports fans could not attend live events or travel. This insight was important to develop the creative and aim to bring some of that excitement into peoples homes through this unique offering.
Nchọpụta: Worked closely with the NFL Mexico to understand which teams where the most beloved by local audience by number of followers. Having this information Pepsi crafted the collection to make sure it brought to live the excitement and love for those teams.
Mkpali: Inspired by the dynamism of the sport, Pepsi developed an illustration style that captures the physicality of the game and exaggerates the players proportions. Using team specific color palettes Pepsi created a collection for Mexico, designing cans for Dallas Cowboys, Pittsburg Stealers, Las Vegas Raiders, and the New England Patriots
Oge Ọrụ: 3 Months (Nov 20- Feb 21) Mexico
Usoro Ọrụ: Product was distributed in traditional and modern channels, costumer could buy it in the store or online through amazon Mexico.
Patentị: Pepsico Design Center Latam
Ndị Otu: PepsiCo Design Latin America
Asụsụ Foto: Pepsico Design Center Latam