Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation by Jp Space Studio

Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation by Jp Space Studio is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Ihe Nkiri, Vidio na Eserese Na-agagharị Competition Category.

BronzIhe Nkiri· 2022

Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation

by Jp Space Studio

Client: JP SPACE Studio

Ihe Nrite A' Design Award nke Bronz Winner in Ihe Nkiri Category

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The Design

About Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation

Ederede Akwụkwọ: Chick Coin bụ mgbasa ozi emeputara site na animation e mere maka ikpo okwu na-ejikọta ndị nwa akwụkwọ na ọrụ oge nta na Taiwan. Ihe nkiri a na-agba ruo iri sekọnd anọ na ihe atọ na ọkwa full high definition na foto iri abụọ na anọ kwa sekọnd. Ndị agwa ụzọ mba abụọ hụrụ nsogbu ego ndị nwa akwụkwọ na-enwe na ihuenyo telivishọn. Mgbe ahụ, ọnụ ego anwansi na-ebufe ndị agwa ụzọ ahụ n'ime ụwa nke enweghị nchekasị na-atọ ụtọ, ma ụwa ezi ihe nakwa na-agbanwe. Animation a jikọtara ihe eji aka sepụta na iji ngwa dijitalụ maka ihe osise na nchikota. Ihe omume na-atọ ọchị na mmetụta anya na-ele anya na ijikọ akara ahịa ahụ na ndị na-ele anya bụ ndị ntorobịa.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Chick Coin Ọrụ Bụ Isi: Mgbasa Ozi Emeputara Site na Animation na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Chickpt is one of the largest part-time job matching platform for students in Taiwan. Through the cute and humorous advertisement, Aim to bridge the distance between the brand and the young generations in addition to developing the brand charm. Viewers could enjoy the splendid visual effects and amusing plot and embark on the fantasy journey.
Dimensions & Packaging: 1920 x 1080px（FHD） / 40s / 24fps
Tags: Animation, Illustration, Motion, Money, 2D, Advertising
Production Technology: Manual draw and graphic software like Photoshop, Illustrator, After Effects, Clip studio, RoughAnimator, procreate.
Design Challenge: While working on this project, put a lot of effort and spent a lot of time on how to use the visual metaphor while making the film looks smoothly.
Research: First studied the core value of the brand then developed plot by what will target audience be drawn to. Wrote the title song as well to strengthen the brand charm and to build the cohesiveness of audience.
Inspiration: The two charismatic brand character starred in video. Through the metaphor on the TV screen, the two feels and understands the financial difficulties of students. However, the magic coin slot twist makes the characters get into the carefree and jolly world, which implies platform solves all the financial issues student generation got. In the end, the real world changes as well.
Project Duration: The project kick-off was on July 21th 2021 in Taiwan and final delivery of this video/version was on November 18th 2021 in Taiwan.
Operation Flow: It's a video with no interaction or special operative instructions.
Team Members: Director： Chen-Han Chiang
Producer：Sunkaikai
Art Director：Hsuan-Yu Hsu
Ideation：Jiang Jiang, Sunkaikai, Hsuan-Yu Hsu, Both Li, Hobei
Storyboard：Hobei
Graphic Design：Both Li
Lead Motion Design：Hobei
Motion Design：Yi Hsuan, Lin
Lead Cel-Animator：Both Li
Cel-Animator：TJ Wang, kokko lin
Singing：Apay Chi, Ping Hsu
Lyrics：Apay Chi
Composer：Apay Chi
Music production：Ping Hsu
Image Credits: All images and video were developed by the full team at JP SPACE Studio. There are no specific credits for individual content.