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Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi by Miraen Design Team

Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi by Miraen Design Team is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Mmụta, Ngwá Nkụzi na Ọdịnaya Ọzụzụ Competition Category.


BronzMmụta· 2022

Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi

by Miraen Design Team

Client: MiraeN

Ihe Nrite A' Design Award nke Bronz Winner in Mmụta Category

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The Design

About Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi

Akụkọ Ọṅụ nke Ndị Enyi Ọṅụ bụ usoro nchekwa akwụkwọ nkuzi maka mgbakọ na mwepụ na mmụta mmadụ na mmekọrịta ha nke ụlọ akwụkwọ elementarị. Nchekwa ndị a na-ejikọta akụkụ ọmụmụ ọ bụla na ihe omume ndụ kwa ụbọchị. Ndị ihe oyiyi enyi nwere akụkụ atọ na-egosipụta ọdịnaya mmụta n'ụzọ na-atọ ụtọ, ka ụmụ akwụkwọ ntakịrị nwee ike iji nnọọ mfe nweta akwụkwọ nkuzi ndị ahụ. A na-enye akụkụ ọmụmụ ọ bụla agba dị iche iche, jiri agba ndabere kpamkpam na mmetụta pụrụ iche etinyere n'aha isiokwu ndị ahụ. Silk epoxy na agba Pantone kpamkpam na-enye nchekwa ndị a ọdịyi nwere akụkụ atọ. Ebumnuche bụ ikpali mmasị na ọchịchọ ịmụta ihe.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Fun Stories of Fun Friends Mmemme Nchekwa Akwụkwọ Nkuzi na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
MiraeN elementary school mathematics and social studies textbook covers express the images of daily situation of people's lives as in connection with the subject. Characters are illustrated to tell the stories of learning contents in a fun way so that students can have an easier approach to textbooks which may be a bit dry at times.
The fun characters that match the eye level stimulate the students’ curiosity and they make students empathize with the characters to increase intimacy with the textbooks. Continual communication with a growing child is possible through this.
Dimensions & Packaging
Social Studies 3-1 : 210mm x 275mm x 7mm
Social Studies 3-2 : 210mm x 275mm x 7mm
Social Studies 4-1 : 210mm x 275mm x 8mm
Social Studies 4-2 : 210mm x 275mm x 8mm
Math 3-1 : 210mm x 275mm x 11mm
Math 3-2 : 210mm x 275mm x 10.5mm
Math 4-1 : 210mm x 275mm x 9mm
Math 4-2 : 210mm x 275mm x 9.5mm
Tags
MiraeN, Textbook, Elementary, School, Character, Story, Color, Creative Printing, life, Interest
Production Technology
Special effect, silk epoxy, solid PANTONE color, etc. were used along with 3D graphics of characters to give the cover a 3 dimensional look and feel.
Design Challenge
In order to give students expectation and curiosity on the learning contents in the textbooks, a lot of thoughts were put in what the design could do. It was also important to think about what kind of graphics should be used to communicate as a bridge between students and teachers. Colors for different grades and subjects were studied and carefully planned. Finally, many printed samples for the cover were worked on to enhance the over all quality of the books.
Research
The research was done on the visual image that students like to come up with a cover and a new graphic design that’s easy and fun. This had to be something that students would be interested in and motivating to them to actively engage in their academics, and to establish such a goal, it must have been something that could be seen as cute, friendly, and modern. Finally, friendly animals with cushy feelings were characterized and used as graphic components. The design was completed by adding real life stories that are related to the learning contents. Research on application of the color code was also conducted in completing the project.
Inspiration
Making textbooks easier and more entertaining was the first approach of this project leading to a lot of thoughts and consideration. The design was planned in order to visualize and express the stories that are related to people's daily life with the contents to be learned. Cute 3D characters were created for this visualization and this added more entertainment factors to the book which is two dimensional.
Project Duration
The project stared in January 2021 in Seoul and finished in August 2021 in Seoul, and will be released in March 2022 to students from all over the country of Korea.
Operation Flow
3 design keywords character, story, and color were used to communicate with students on the covers of elementary level textbooks. Each keyword’s role is as follows.
Familiar characters were created to materialize and realize the study contents that could be boring by maximizing the characteristics of each subject and using them to depict the real situation in life with proper space and visualization.
Stories never stop with unique and charming 3D characters adding small ideas and designs related to the study contents that are fun and interesting altogether.
Different colors were used for different subjects based on the learning time, characteristics, and characters used for each subject. The effect of colors was maximized by using solid color for backgrounds and special effect for the titles.
Team Members
Creative Director: Hyunji Son
Design Project Manager: Kiwook Kim
Graphic Designer: Byungjin Jang
Graphic Designer: Sujung Shin
Graphic Designer: Danbi Kim
Graphic Designer: Jinhui Lee
Character Designer: King-goo

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