Gatorade GX Patch and APP Primary Function: Ngwa Ekwentị by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Teknụzụ Mkpanaka, Ngwa na Sọftụwia Competition Category.
ỌlaọchaMkpanaka· 2022
Gatorade GX Patch and APP Primary Function: Ngwa Ekwentị
by PepsiCo Design and Innovation
Ihe Nrite A' Design Award nke Ọlaọcha Winner in Mkpanaka Category
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The Design
About Gatorade GX Patch and APP Primary Function: Ngwa Ekwentị
Gx bụ usoro imikpo mmiri ahụ akwadoro nke onwe ya nke a hụrụ site na ngwa ekwentị, patch ọsụsọ na karama a ga-ejigharị. Patch ọsụsọ Gx na-arapara n'ihu ogwe aka ma na-anakọta ọsụsọ n'oge otu mmega ahụ siri ike iji soro mmiri na sodium furu efu. Ngwa Gx na-enyocha patch ahụ ma wuo profaịlụ ọsụsọ. Site na profaịlụ ọsụsọ ahụ, ngwa ahụ na-atụ aro atụmatụ imikpo mmiri na inye ume maka mmega ahụ na-esote. A na-atụ aro usoro ọgwụ pod Gx itoolu nwere ọkwa dị iche iche nke carbohydrate na electrolyte nye onye ọrụ. Pod ndị a na-eji plastik pere mpe karịa ihe ọṅụṅụ e mefuru emefu nke a na-apụghị imejupụta ọzọ.
The Recognition
About the Ihe Nrite A' Design Award nke Ọlaọcha
Gatorade GX Patch and APP Primary Function: Ngwa Ekwentị meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Gatorade GX Patch and APP Primary Function: Ngwa Ekwentị ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Gatorade GX Patch and APP Primary Function: Ngwa Ekwentị bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
- Production Technology
- The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
- Inspiration
- Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.
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