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Ax1 Webụsaịtị by Alisa Kalnitska

Ax1 Webụsaịtị by Alisa Kalnitska is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Bronz in Nhazi Weebụsaịtị na Weebụ Competition Category.


BronzWeebụ· 2023

Ax1 Webụsaịtị

by Alisa Kalnitska

Client: Ax1

Ihe Nrite A' Design Award nke Bronz Winner in Weebụ Category

Colors

The Design

About Ax1 Webụsaịtị

Echiche niile nke AX1 abụghị ọkọlọtọ, isiokwu gbara ọchịchịrị na mmetụta a na-ahụ anya dị ịtụnanya na-emebi echiche efu banyere isiokwu a. Ihe ntanetị saịtị ahụ bụ monochrome, Otú ọ dị na mmetụta, na ngọngọ nke abụọ, a na-ahụ ntụpọ na-egbuke egbuke, si otú a na-emesi ọdịnihu na mmetụta uche nke ndị ọrụ na-enweta. E mepụtakwara ihe nwere akụkụ atọ pụrụ iche nke chrome. Ha na-egosipụta metal nke usoro na ọdịdị adịchaghị nke ọrụ ahụ. Nhazi ahụ bụ enyi na enyi ma na-anabata ya.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Ax1 Webụsaịtị meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Ax1 Webụsaịtị ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Ax1 Webụsaịtị na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The whole concept is non-standard, the dark theme and incredible visual effects completely destroy the stereotypes about this topic. The site interface is monochrome, however in the effect, in the second block, bright colored spots can be seen, thus emphasizing the futurism and emotions that users experience. Unique chrome-plated three-dimensional objects have also been developed. They reflect the metal of the technique and the premium nature of the project. The design is user-friendly and responsive.
Dimensions & Packaging
The site is designed to be fully responsive: 4k resolution, laptops, smartphones, tablets and other devices. Available in the latest versions of Chrome, Firefox, Safari, iOS and Android.
Tags
web3, дизайнер Alice K, UX, UI, Website, Web design, Interface, Responsive, Crypto, Blockchain
Production Technology
UX/UI design: Figma; Image retouching: Adobe Photoshop; Development & animations: HTML, CSS, JavaScript
Research
To understand what the effects should be, it is necessary to feel the approach of blockchain systems and study the principles of their development. In addition, a survey was conducted among users who are familiar with the concept of «blockchain», and among users who are not familiar with the subject. The main questions were: «How can you describe the blockchain?» and «What emotions does this topic evoke?». This survey played a role in shaping the style of graphic elements.
Inspiration
In 2023 blockchain technologies continue to develop actively. Besides, they are increasingly used in various industries. These technologies provide users with many possibilities. Therefore, such a topic cannot but be of interest. In the work on the AX1 website, the main inspiration was precisely manufacturability. The purpose was to convey all the modernity, the speed of development and futurism. To do this, complex visual effects have been thought out and developed that arouse curiosity and capture the attention.
Project Duration
The project started in July 2022 in Ukraine. Published on the web in September 2022. Update February 2023 - until now.
Operation Flow
The site has a one-page structure with scrolling and easy navigation. Minimum of text description so as not to overload users. The founders of the AX1 organized the first incubator in this industry. Providing information and financial support for the development of interesting projects in the field of blockchain. To participate users can use the contacts to tell about their project and take part in the competition.
Team Members
Alisa Kalnitska

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