Sister's Ice Cream Ís by Azadeh Gholizadeh

Sister's Ice Cream Ís by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 A' Design Award í gulli in Umbúðahönnun Competition Category.

GullUmbúðir· 2020

Sister's Ice Cream Ís

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

A' Design Award í gulli Winner in Umbúðir Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Sister's Ice Cream Ís

Þessi umbúðir eru hannaðar fyrir Sisters Ice Cream Company. Hönnunarteymið hefur reynt að nota þrjár dömur, sem minna á framleiðendur þessarar vöru, í formi gleðilegra lita sem koma frá smekk hvers ís. Í hverju bragði hönnunarinnar er lögunin á ísinn notuð sem hár persónunnar sem sýnir áhugaverða og nýja mynd af ísumbúðum. Þessi hönnun, í sinni nýju mynd, hefur vakið mikla athygli meðal keppinauta sinna og hefur haft mikla sölu. Hönnunin reynir að búa til frumlegar og skapandi umbúðir.

The Recognition

About the A' Design Award í gulli

Sister's Ice Cream Ís vann A' Design Award í gulli, óendanlega virta viðurkenningu sem veitt er fyrsta flokks, dásamlegum og framúrskarandi hönnunarverkum. Sigurvegarar í gulli eru afar nýstárleg, framsýn og töfrandi glæsileg sköpunarverk sem endurspegla snilld, visku og hæfni hönnuða sinna. Þess er vænst að Sister's Ice Cream Ís sé mjög lofuð, brautryðjandi og stórfengleg uppfinning sem skilar fordæmislausu virði. Þetta hönnunarverk sem vann A' Design Award í gulli er stórbrotið, virt verkefni sem gagnast mörkum listar, vísinda, hönnunar og tækni mjög vel og færir þau fram á við. Sister's Ice Cream Ís skapar sterkar þráartilfinningar, vekur ástríðu, hvetur til sköpunar og heillar okkur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design is minimalist, it brings a human touch, which makes it different from similar products. The colors suggest freshness and coolness. An ice cream Packaging which stands out from the crowd with its puristic design and directs the focus on the essentials.
Dimensions & Packaging: width 80mm x Height 190mm
Tags: Unique, puristic, eye-catcher, high-quality, pleasant to touch, practical, friendly
Production Technology: Food grade Thickened BOPP Material
Design Challenge: it was really hard to satisfy the customer. they were far more strict and picky.
Research: This design comes from a detailed observation of the manufacturer identification.
Inspiration: It's a homemade ice cream made by three sisters. In this packaging, the product and manufacturer identities are performed minimally. The design has tried to implement the feminity which is lying in the manufacturer's identity. They wanted their brand to be feminine and to represent ice cream made by women. For this reason, the design of this packaging uses the character of the lady. It was very important for the manufacturer to show the concept of sisterhood along with the high quality of the product in the design of this packaging. After a lot of scrutinies, we concluded that using young ladies' characters alongside pure colors could be an interesting choice. A new form that attracts both the customer and the buyer of ice cream with its new look.
Project Duration: The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow: The trust of the customer must be won. Once having tasted the Ice Cream and when later he wants to buy this again, he must be able to remember the ice cream package design. Because their design is of high quality and unique. You recognize them immediately out of the crowd.
Team Members: Designer: Azadeh Gholizadeh
Illustrator: Azadeh Gholizadeh
Image Credits: Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018