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Blueocean Vefsíða by Sixty Two

Blueocean Vefsíða by Sixty Two is a highly esteemed winner of the very prestigious 2021 A' Design Award í bronsi in Vef- og vefsíðuhönnun Competition Category.


BronsVefur· 2021

Blueocean Vefsíða

by Sixty Two

Client: Blueocean

A' Design Award í bronsi Winner in Vefur Category

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Verified Award Winner

Verify Award Status for #110819

Colors

The Design

About Blueocean Vefsíða

Blueocean er sveigjanleg (responsive) vefsíða sem veitir vörumerkjaeigendum og markaðsfólki hagkvæman aðgang að markaðsgögnum. Vettvangurinn býður upp á greiningu á persónueinkennum vörumerkja, innihaldsathuganir, samanburðargreiningu á samkeppnisaðilum og hagnýtar tillögur. Skýr sjónræn framsetning gagna breytir miklu magni markaðsupplýsinga í innsæi sem styður viðskiptastefnu. Stutt ókeypis mat leiðir notendur áfram að fullri greiningu, sem heldur ferlinu einföldu. Hreint og fagmannlegt útlit virkar jafnt á fartölvum, spjaldtölvum og snjallsímum.

The Recognition

About the A' Design Award í bronsi

Blueocean Vefsíða vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Blueocean Vefsíða sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Blueocean Vefsíða fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors.
Dimensions & Packaging
Responsive Website
Tags
Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design
Production Technology
Responsive Web
Design Challenge
The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand.
Research
No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users.
Inspiration
Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services.
Project Duration
The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia.
Operation Flow
Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users.
Team Members
Angelina Tanoto
Adiatma Bani
Vilia Ingriany
Image Credits
Sixty Two
Blueocean

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