MontGras Handcrafted Vínmiði eftir Ximena Ureta

Hönnunarverkið MontGras Handcrafted Vínmiði eftir Ximena Ureta er hávirt verðlaunaverk sem hlaut hin virtu 2022 A' Design Award í gulli verðlaun í keppnisflokknum Umbúðahönnun.

GullUmbúðir· 2022

MontGras Handcrafted Vínmiði

eftir Ximena Ureta

Viðskiptavinur: MontGras

Handhafi A' Design Award í gulli í flokknum Umbúðir

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Skoða hjá A' Design Award Fréttatilkynning Verðlaunamerki

Litir

Hönnunin

Um MontGras Handcrafted Vínmiði

MontGras Handcrafted er vínmiðasería hönnuð fyrir fimm chilesk vín gerð úr sjaldgæfum þrúgutegundum sem uppskornar voru árið 2020. Hver miði sameinar tvö listaverk, undirskrift víngerðarmannsins og ólíka leturmeðferð á árgangsnúmerinu, en sameiginleg grafísk lína tengir hönnunina fimm saman. Miðarnir eru prentaðir á sjálflímandi, óhúðaðan, vatnsheldan pappír sem þolir öldrun og útfjólublátt ljós. Gyllt þynna, útskurður, silkiþrykkslakk með upphleypingu og matt hlífðarlakk fullkomna frágönginn. Vaxhetta innsiglar hverja flösku.

Viðurkenningin

Um A' Design Award í gulli

MontGras Handcrafted Vínmiði vann A' Design Award í gulli, óendanlega virta viðurkenningu sem veitt er fyrsta flokks, dásamlegum og framúrskarandi hönnunarverkum. Sigurvegarar í gulli eru afar nýstárleg, framsýn og töfrandi glæsileg sköpunarverk sem endurspegla snilld, visku og hæfni hönnuða sinna. Þess er vænst að MontGras Handcrafted Vínmiði sé mjög lofuð, brautryðjandi og stórfengleg uppfinning sem skilar fordæmislausu virði. Þetta hönnunarverk sem vann A' Design Award í gulli er stórbrotið, virt verkefni sem gagnast mörkum listar, vísinda, hönnunar og tækni mjög vel og færir þau fram á við. MontGras Handcrafted Vínmiði skapar sterkar þráartilfinningar, vekur ástríðu, hvetur til sköpunar og heillar okkur.

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Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: MontGras Handcrafted is a range of very unique wines elaborated on a small scale and with important points of differentiation from other Chilean wines.
The specifications for vines, valleys and winemakers are...
White Wine, Riesling, D.O. Mulchen Bio-Bio Valley by Santiago Margozzini.
Red Wines, Pinot Noir Amaral Vineyard, D.O. Leyda Valley by Adolfo Hurtado, Cinsault D.O. Guarilihue Itata Valley by Alberto Antonini, Carignan D.O. Crucesillas Cauquenes Valley by Carla Dosque, Cabernet Franc Intriga Vineyard D.O. Linderos Maipo Valley by Cristian Correa.
Stærðir og umbúðir: Handcrafted is a label printed on self adhesive, uncoated, water-resistant Wet Strength paper. It is FSC certified, confirming the commitment to use raw materials from forests grown under responsible management. It is resistant to aging and ultraviolet light.
Bordeaux Label Dimension: 10.5 x 8 cm.
Burgundy Label Dimension: 8.5 x 9.7 cm.
Wax capsule.
Merki: Etiqueta de vino, packaging, design, label, wine, Rare, arte, Handcrafted, Ximena Ureta, Vino chileno, chilean designer, MontGras
Framleiðslutækni: Printed on Fasson Cuvee Mareele White paper 90gr with quadrichromy using digital technology on an HP Indigo 6900 machine and its finishing applications on a Digicon. Folia Gold Matte Luxor MTS 425 with die cut, silkscreen varnish with mechanical relief and Mat UV protection varnish.
Hönnunaráskorun: The requirement and challenge was to create five different labels following a unifying graphic line with a box that contains them.
Two pieces of art where merged into each label with the five winemakers signatures and five different typographic games for each number. As result all the labels are highly expressive and boast a great personality to create a serie with a restless, changing, and impetuous graphic for wines made of rare strains from different valleys located in different parts of Chile and harvested in 2020.
Rannsóknir: There has been a lot of visual research, both in artistic experimentation and in graphic exploration. Countless pieces of art were created, a considerable number of paintings that required the correct fusion to produce tension and movement in each wine label. Each pair of art had to offer the design the certainty that the information on the label would be kept in the same place. All the typographic number games had to be different in a distinguished and integrative way.
Innblástur: MontGras Handcrafted is the consequence of a constant search to create distinctive handmade products with a sense of origin, its a line of unique wines where five prestigious Chilean winemakers chose different valleys to create wines from uncommon, rare and different Chilean grape varieties to surprise consumers with innovative proposals.They are expressive, creative and is the winemakers answer to the passion for wine.
Lengd verkefnis: The MontGras Handcrafted packaging began in April and ended in October 2021. Afterwards, we started working on the container box of the five wines. These were worked on from October to January 2022. Both were printed in Santiago de Chile.
Verkflæði: This packaging is currently sold in Chile and is to be sold in the most important markets in which MontGras is present focusing on Asia (China, Korea and Japan). Also, Brazil, the UK, Taiwan, Hong Kong, Vietnam, Denmark, the Netherlands, Germany, Mexico, and Paraguay.
Liðsmenn: Art direction and design: Ximena Ureta
Second designer: Francisca Furgones
Art: Ximena Ureta
Box second designer: Paulina Larrain
Myndheimildir: Image #1, #2, #3, #4, #5: Jorge Brantmayer.