Unique Me Vínberjaumbúðir by Agilis Design Graphic Design is a highly esteemed winner of the very prestigious 2022 A' Design Award í bronsi in Umbúðahönnun Competition Category.
BronsUmbúðir· 2022
Unique Me Vínberjaumbúðir
by Agilis Design Graphic Design
A' Design Award í bronsi Winner in Umbúðir Category
Verified Award Winner
Verify Award Status for #131506The Design
About Unique Me Vínberjaumbúðir
Unique Me eru pappaumbúðir hannaðar fyrir ferskar vínber. Hönnunin byggir á þeirri hugmynd að engar tvær manneskjur í heiminum séu eins í útliti, hugsun, persónuleika eða látbragði. Handteiknaðar myndskreytingar gefa vínberjunum einföld andlit, þannig að ávöxturinn er settur fram sem hópur einstaklinga. Fersk litapallettan og einfalt útlit styðja við þemað. Ferskávaxtamarkaðurinn í Kína er mjög samkeppnishæfur og notar oft einfaldar ljósmyndir af ávöxtum eða bújarðarútsýni. Unique Me stefnir að því að skera sig úr og byggja upp tilfinningaleg tengsl við viðskiptavini.
The Recognition
About the A' Design Award í bronsi
Unique Me Vínberjaumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Unique Me Vínberjaumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Unique Me Vínberjaumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
- Tags
- Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
- Production Technology
- Paper Carton
- Design Challenge
- Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
- Inspiration
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
- Project Duration
- The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
- Operation Flow
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations. - Team Members
- Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan - Image Credits
- Photo Credit: Guibin Ji
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