Co-Grain Kornvöruumbúðir eftir Lide Ma, Zhiyi Zou and Yuxuan Mao

Hönnunarverkið Co-Grain Kornvöruumbúðir eftir Lide Ma, Zhiyi Zou and Yuxuan Mao er hávirt verðlaunaverk sem hlaut hin virtu 2023 A' Design Award í bronsi verðlaun í keppnisflokknum Umbúðahönnun.

BronsUmbúðir· 2023

Co-Grain Kornvöruumbúðir

eftir Lide Ma, Zhiyi Zou and Yuxuan Mao

Viðskiptavinur: Co-Grain

Handhafi A' Design Award í bronsi í flokknum Umbúðir

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Hönnunin

Um Co-Grain Kornvöruumbúðir

Co-Grain eru morgunkornsumbúðir sem hægt er að breyta í fuglafóðrara. Umbúðirnar eru gerðar úr sterkum kraftpappír sem er prentaður, lakkhúðaður, skorinn út, límdur og mótaður. Þegar ekki tekst að klára morgunkornið fyrir síðasta neysludag er hægt að breyta öskjunni í fjórum skrefum. Rifhringur efst myndar band til að hengja öskjuna upp, botninn er opnaður og stoð sett í til að búa til pall til að standa á, og innra op er rifið upp til að veita aðgang að korninu. Hönnunin dregur úr matarsóun og hjálpar fuglum að finna fæðu í borgum.

Viðurkenningin

Um A' Design Award í bronsi

Co-Grain Kornvöruumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Co-Grain Kornvöruumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Co-Grain Kornvöruumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

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Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: Co-Grain is an innovative cereal package. We wanted to give a new possibility to the package. When people buy the cereal and come home, if they can't finish it within the expiration date, they can transform the package into a simple bird feeder by following the instructions in the instructions and place it in a wooded area near your home, a park, or other places frequented by birds to provide them with some of your leftover cereal.
Stærðir og umbúðir: Length 86mm Width 100mm Height 225mm
Merki: cereal packaging, bird feeders,Packaging Design,recycling, sustainable, green design, human-bird symbiosis, birds, cereals
Framleiðslutækni: Co-Grain is a cardboard made of high-strength kraft paper, printed with packaging patterns and text, coated on the surface, then cut into sheets by die-cutting machines, followed by gluing and forming and pressing, and finally assembled into a complete grain package by adding the appropriate amount of grain and sealing it according to the quantity.
Hönnunaráskorun: During the design of the package, we found it difficult to satisfy the need to combine the structure of the bird feeder with the cereal package without increasing the cost of the cereal package. It was a big challenge for us to implement a platform for the birds to stand in the structure of the cereal package.
Rannsóknir: We conducted extensive research on household cereal purchases and waste, the impact of urbanization on birds, and the coexistence of humans and urban birds. Through user interviews, user profiling, user journey maps and other design tools, we identified a design direction to use cereal packaging to address human cereal waste and promote urban bird survival. Our solution is Co-Grain, a cereal package that doubles as a bird feeder, promoting cereal sharing and coexistence between humans and birds.
Innblástur: We found that we would stock up on grains at home that we couldn't finish within their shelf life. While disposing of these wasted grains, I saw some birds eating the grains I had discarded, and I began to think about how difficult it is for birds to forage for food in the city in an era of rapid urbanization. Can we humans share the grains with the birds so that we can reduce the waste of grains, protect the birds and help them forage for food.
Lengd verkefnis: The project started in Hangzhou on January 2, 2023 and the research was conducted in Hangzhou on January 4, 2023 and ended in Hangzhou on January 17, 2023.
Verkflæði: This product is divided into internal and external structure, through a simple deformation of the cereal box into a bird feeder, to complete the conversion of cereal packaging to bird feeders requires a total of four steps: 1. pull open the tear ring at the top of the package to form a lanyard part hanging on the tree 2. tear the bottom of the cereal package along the dotted line detachable part, and snap out the bottom of the empty space 3. insert the bottom bracket into the groove to form a bird feeding standing 4. Finally, tear open the inner tear to provide a feeding opening for the birds.
Einkaleyfi: Patent application in process
Liðsmenn: Designer: Zhiyi Zou
Designer: Yuxuan Mao