Fara beint í efni
Flora Merkimiði fyrir ginflösku eftir Ian Wallace

Hönnunarverkið Flora Merkimiði fyrir ginflösku eftir Ian Wallace er hávirt verðlaunaverk sem hlaut hin virtu 2025 A' Design Award í gulli verðlaun í keppnisflokknum Umbúðahönnun.


GullUmbúðir· 2025

Flora Merkimiði fyrir ginflösku

eftir Ian Wallace

Viðskiptavinur: Flora

Handhafi A' Design Award í gulli í flokknum Umbúðir

1,762,293

Litir

Hönnunin

Um Flora Merkimiði fyrir ginflösku

Flora er merkimiðahönnun fyrir gin á flöskum sem framleitt er í Síle. Hönnunin sækir innblástur í landslag norður- og suðurhluta landsins, allt frá eyðimerkurfjöllum til himins Patagóníu. Hlýir litatónar vísa til sólarupprása yfir norðlægum eyðimörkum, en kaldir tónar vísa til skýja á köldum dögum í Patagóníu. Merkimiðinn er prentaður á áferðarríkan martele-pappír og gullþynna er sett á lógóið, sólina og skýin. Sérstakt stansferli mótar merkimiðann og upphleyping afmarkar lýsingarflötinn. Flöskunni er lokað með viðartappa.

Viðurkenningin

Um A' Design Award í gulli

Flora Merkimiði fyrir ginflösku vann A' Design Award í gulli, óendanlega virta viðurkenningu sem veitt er fyrsta flokks, dásamlegum og framúrskarandi hönnunarverkum. Sigurvegarar í gulli eru afar nýstárleg, framsýn og töfrandi glæsileg sköpunarverk sem endurspegla snilld, visku og hæfni hönnuða sinna. Þess er vænst að Flora Merkimiði fyrir ginflösku sé mjög lofuð, brautryðjandi og stórfengleg uppfinning sem skilar fordæmislausu virði. Þetta hönnunarverk sem vann A' Design Award í gulli er stórbrotið, virt verkefni sem gagnast mörkum listar, vísinda, hönnunar og tækni mjög vel og færir þau fram á við. Flora Merkimiði fyrir ginflösku skapar sterkar þráartilfinningar, vekur ástríðu, hvetur til sköpunar og heillar okkur.

Á bak við hönnunina

Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar
The Flora label design draws inspiration from the landscapes of northern and southern Chile. It captures the warm hues of the sun reflecting on the northern mountains and deserts, alongside the soft tones of clouds on cold Patagonian days. This design tells a story of Chile diverse natural landscapes, blending these contrasting environments into a visual journey. Each element of the label embodies a connection to the land, creating an immersive experience that reflects the soul of the country.
Stærðir og umbúðir
The bottle has a diameter of 92 mm, a height of 218 mm, and a neck width of 21,5 mm, creating a balanced and sleek profile. The bottle is complemented by a wooden cork, which adds a natural touch and enhances the artisanal feel of the product. These dimensions and materials were carefully selected to not only be functional but to also reflect the elegance and craftsmanship of the design, ensuring both visual and tactile appeal.
Merki
Gin, Spirits, Alcohol, Bottle, Packaging, Label, Branding, Design, Desert, Craft
Framleiðslutækni
The Flora label was crafted using textured martele paper, enhancing the tactile experience. It features gold foil on both the logo, sun and clouds, adding a touch of elegance. The label shape was achieved through a special die cutting process, while a subtle embossing enhances the description panel. This design is a sensory experience, blending textures to evoke the sky of the north and south of Chile and its colorful landscapes.
Hönnunaráskorun
The main challenge was integrating the diverse colors and shapes observed in Chilean landscapes into a cohesive label design. Capturing the vivid hues of northern sunrises was complex, and it was equally difficult to convey the delicate blues and greens of southern Chilean forests and rivers, along with the soft forms of the clouds. By identifying and focusing on the most recurring patterns and colors, we distilled these elements to create a design that represents Chilean dynamic beauty while maintaining visual harmony and balance.
Rannsóknir
The research aimed to capture the emotional impact of Chilean diverse landscapes, from the deserts of the north to the forests and rivers of Patagonia. We studied the colors of sunrise behind desert mountains and the way shadows blended with the terrain hues, while also exploring the patterns formed by rocks, sand, forests, and flowing rivers. Through visual studies and photography, these insights shaped a label that evokes the natural beauty of both regions, reflecting their harmony of light and form.
Innblástur
This project draws deep inspiration from the contrasting landscapes of Chile, from the life blooming in the arid deserts of the north to the cold, rugged beauty of Patagonia in the south. The resilience of nature in such extreme environments became a metaphor for the design. The color palette reflects the soft tones of northern sunrises and the cold hues of Patagonian skies. The goal was to capture the strength and beauty of these diverse landscapes alongside the artisanal craft of this gin.
Lengd verkefnis
The project commenced in Santiago, Chile, in 2023 and is set for completion in 2024, also in Santiago. Over this period, the design evolved through a detailed process of research and development.
Verkflæði
The pink hue of the gin comes from the maqui berry, a fruit native to Chile, perfectly complementing the labels colors. Inspired by the northern desert meeting the sea, the label evokes sunrise skies reflecting on colorful mountains and the ocean. The blue hue of the other gin comes from the calafate berry, another Chilean native fruit, representing the southern skies over Patagonia. This harmony between color and story creates an immersive experience, enhancing both the visual and sensory appeal of the design.
Liðsmenn
Freelance Designer: Ian Wallace
Myndheimildir
Images: Ian Wallace

Kostað efni

Kannaðu umfram Designers.org

Uppgötvaðu vörur, þjónustu og tækifæri frá auglýsingaaðilum okkar.

Góð hönnun á skilið frábæra viðurkenningu

A' Design Award eru alþjóðleg, dómnefndarmetin viðurkenning fyrir góða hönnun. Taktu þátt í A' Design Award til að fá tækifæri til að öðlast leiðréttingarsöm viðurkenningu, frægð, virðingu og kynningu á verkum þínum. Tilnefndu verk þitt til A' Design Award og kepptu um hin eftirsóttu A' Design Prize verðlaun.

Tilnefna