Onyx Bakpoki by Ana Golubic Brozovic is a highly esteemed winner of the very prestigious 2025 A' Design Award í bronsi in Hönnun tísku- og ferðaaukahluta Competition Category.
BronsFylgihlutir· 2025
Onyx Bakpoki
Client: Ana Golubic Brozovic
A' Design Award í bronsi Winner in Fylgihlutir Category
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The Design
About Onyx Bakpoki
Fjölhæf hönnun í skýru, einföldu formi er það sem gerir Onyx bakpokann einstakan og tímalausan. Onyx er faglega útfærður úr sléttu leðri og laus við öll auka þung smáatriði. Í miðju hinnar rétthyrndu skeljar er rennilás sem nær eftir allri lengd bakpokans. Tvö stillanleg handfang eru markvisst staðsett og hægt er að snúa þeim þannig að rennilásinn snúi að baki þess sem ber pokann. Þannig verður inngangurinn falinn og verndaður. Bakpokinn verður að öruggu og vernduðu litlu helli.
The Recognition
About the A' Design Award í bronsi
Onyx Bakpoki vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Onyx Bakpoki sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Onyx Bakpoki fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Onyx, the minimalist style backpack, represents timeless design. Simple lines accentuate and pay respect to the beauty of high quality leather material. There are no heavy details, only functional design solutions. In the centre of rectangular shell is a zipper that follows the whole length of the backpack. Two adjustable handles are strategically placed and can be turned so that the zipper faces the back of the person wearing it.This way entrance into the backpack becomes hidden and protected.
- Dimensions & Packaging
- Dimensions of ONYX are: Width 300 mm, Depth 70 mm, Height 400 mm. Two longer handles are adjustable in length: 500 - 1100 mm. Short handle is 300 mm long.
- Tags
- backpack, bag, simplicity, multifunctional, minimal design, raw material, leather, vegan leather, responsible, long lasting, eternal, fair made, safe
- Production Technology
- In production we put our biggest efforts into creating as little waste as possible, 0% is our goal. That is why cut has to be thought thru very carefully. Onyx cut is simple: two rectangular pieces for the shell, two long and one short stripe for the handles. Shell is padded with heavy cotton lining which has two small pockets. All these pieces are flexible and can easily be fit into the material so there is almost no waste. Onyx comes in real leather or eco, vegan leather version.
- Design Challenge
- I had an idea what the backpack should look like, I also knew how I want to make it multifunctional. It had to be practical and also look nice. Outside features were as equally important as inside performances and durability. Designing and prototype production was first challenge. Next challenge I faced was finding high quality leather, and last one was finding small family production willing to produce it. When all those challenges were met and successfully fulfilled, Onyx was ready for public.
- Research
- Multifunctional, minimal design that gives more than eye can see is easily adapted into many styles. By removing all unnecessary details, what we have left is pure, simple design with accent on the raw material. I can choose if I want to make the big zipper visible and part of the design or I can hide it and leave only material and connecting stich to be seen. This is not just a visual decision it is also the one regarding safety of my belongings.
- Inspiration
- During everyday comute on public transport or while traveling abroad, I was often faced with safety of personal belongings. Backpack is always my first choice regarding the type of bag I carry around. It keeps my hands free, it is practical, it sits carefree on my back. Which is also a problem because its opening is out of my sight. That is how the idea of "hidden" zipper came to my mind. And it had to be packed into stylish, minimal design which adapts easily into many fashion styles.
- Project Duration
- The project started June 2024 and was finalised in July 2024, in Cakovec, Croatia.
- Operation Flow
- Multifunctional designs have always been my passion, and when they are supported by high quality materials and made in nature and human friendly environment, they become eternal. They live forever. Onyx is not only a backpack, it is also a safe little cave for all our daily necessities. He is our loyal companion in everyday life from work to casual stroll, from sightseeing to evening in the club. Onyx is not just a bag, it is important and precious addition to our lifestyle.
- Image Credits
- Image #No 1: Photographer Mare Milin, Komad Collection, 2018., Images #No 2 - #No 5: Photographer Tomislav Brozović, Onyx, 2025.
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