Elivity Bætiefnaumbúðir by Angela Spindler is a highly esteemed winner of the very prestigious 2025 A' Design Award í bronsi in Umbúðahönnun Competition Category.
BronsUmbúðir· 2025
Elivity Bætiefnaumbúðir
Client: Depot
A' Design Award í bronsi Winner in Umbúðir Category
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- Verified Award Winner
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The Design
About Elivity Bætiefnaumbúðir
Depot var falið að hanna umbúðir fyrir bætiefni sem endurspegla framúrskarandi eðli þessarar byltingarkenndu vöru sem styður við frumuvirkni. Umbúðahönnunin endurskilgreinir heilsu sem kraftmikla og lifandi. Liðnir eru tímarnir þegar litið var á heilsu og vellíðan sem óbreytileg; í staðinn fögnum við framtíð þar sem lífsorka þekkir engin takmörk. Umbúðirnar boða orku og áhrif og víkja frá hefðum með djörfri litaskemu og myndrænum frumuformum. Með sterkri viðveru á hillu og áberandi aðdráttarafli tryggja þessar umbúðir að varan vekur athygli.
The Recognition
About the A' Design Award í bronsi
Elivity Bætiefnaumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Elivity Bætiefnaumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Elivity Bætiefnaumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- We were tasked to create supplement packaging design to embody the cutting-edge nature of this groundbreaking cellular support product.
- Dimensions & Packaging
- The boxes have modular considerations and are designed specifically to meet the retailer environment, maximising visibility on the shelf while ensuring a full suite of products is visible in the limited allocation.
- Tags
- Packaging Design, Supplemnt Packaging Design, Branding & Packaging Design, Supplement Packaging Design, Branding & Packaging Design, Vitamin Packaging Design, Wellness Packaging Design, Longevity Packaging Design
- Production Technology
- The Cartons are printed using x2 unique spot colours per variant with spot UV varnish.
- Design Challenge
- There were no real barriers to the creative process, the only constraint was a production timeline.
- Research
- The design system for this supplement range is rooted in cellular structures, reflecting the product’s core function—supporting cell longevity. Inspired by the microscopic world, the visual identity is both precise and organic, capturing the essence of scientific innovation in a way that feels dynamic and modern.
To break away from the sea of white that dominates the supplement category, we introduced a bold, bright colour palette. This injection of vibrancy signals vitality, reinforcing the brand’s promise of energy and renewal. The colours are carefully selected to create impact while maintaining clarity, ensuring strong shelf presence and easy differentiation across SKUs.
Typography plays a crucial role in the design, balancing structure with clarity. A compact, linear type system was developed to guide the eye effortlessly across key information. The result is a visual hierarchy that is clear, modern, and highly legible—ensuring that product benefits and details are easily digestible at a glance.
To further streamline communication, we developed a suite of graphic symbols that act as a visual shorthand for product benefits. These icons distil complex health claims into simple, intuitive markers, allowing consumers to quickly understand the function of each supplement. The interplay of structured typography, vibrant colour, and graphic symbols creates a system that is both strong and simple—an approach that stands out in the category while reinforcing the brand’s scientific yet accessible positioning. - Inspiration
- In a world where ageing was once viewed as a risk, elivity transforms it into an opportunity for a dynamic celebration of life.
Our packaging design solution redefines health as dynamic and vibrant. Gone are the days of viewing health and wellness as static; instead, we welcome a future where vitality knows no limits. Our sustainable packaging commands energy and impact, departing from convention with its bold colour scheme and graphic representations of cellular forms. - Project Duration
- 6 months, Sydney Australia
- Team Members
- Angela Spindler - Designer/Creative Director
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