Pinar Nature Blend Drykkjarumbúðir by Burkan Ciftciguzeli and Ibrahim Gulbas

Pinar Nature Blend Drykkjarumbúðir by Burkan Ciftciguzeli and Ibrahim Gulbas is a highly esteemed winner of the very prestigious 2026 A' Design Award í bronsi in Umbúðahönnun Competition Category.

BronsUmbúðir· 2026

Pinar Nature Blend Drykkjarumbúðir

by Burkan Ciftciguzeli and Ibrahim Gulbas

Client: B12 Creative Branding

A' Design Award í bronsi Winner in Umbúðir Category

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Verified Award Winner

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Colors

The Design

About Pinar Nature Blend Drykkjarumbúðir

Pinar Nature Blend er umbúðahönnun fyrir vörulínu af jurtabundnum drykkjum. Hönnunin beitir einfaldri, nútímalegri og heildrænni sjónrænni uppbyggingu á flokk jurtadrykkja. Náttúrulegir litatónar eru sameinaðir teiknuðum myndskreytingum og ljósmyndum af innihaldinu. Skýrt stigveldi hjálpar viðskiptavinum að þekkja hvert afbrigði fljótt. Skörp litaskil eru notuð í stað mjúkra litastiga, svo að prentun á pappaflötum haldist hrein og samræmd. Útkoman dregur úr sjónrænu áreiti og aðgreinir vörulínuna frá samkeppnisvörum í hillunni.

The Recognition

About the A' Design Award í bronsi

Pinar Nature Blend Drykkjarumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Pinar Nature Blend Drykkjarumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Pinar Nature Blend Drykkjarumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Dimensions & Packaging: Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Tags: tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Production Technology: Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Design Challenge: The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Research: Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Inspiration: Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Project Duration: The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Operation Flow: Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Team Members: Burkan Ciftciguzeli and Ibrahim Gulbas