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314 Pi Vínmerkihönnun by Maria Stylianaki

314 Pi Vínmerkihönnun by Maria Stylianaki is a highly esteemed winner of the very prestigious 2020 A' Design Award í silfri in Umbúðahönnun Competition Category.


SilfurUmbúðir· 2020

314 Pi Vínmerkihönnun

by Maria Stylianaki

Client: Deep Blue Design

A' Design Award í silfri Winner in Umbúðir Category

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Verified Award Winner

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Colors

The Design

About 314 Pi Vínmerkihönnun

Tilraunir með vínsmökkun eru endalaust ferli sem leiðir til nýrra slóða og ólíkra ilms. Óendanlega röð pi, óræðan fjöldi með endalausum aukastöfum án þess að vita það síðasta af þeim var innblástur fyrir nafn þessara vína án súlfít. Hönnunin miðar að því að setja eiginleika 3,14 vínasería í sviðsljósið í stað þess að fela þá meðal mynda eða grafíkar. Samkvæmt naumhyggju og einfaldri nálgun sýnir merkimiðinn aðeins raunveruleg einkenni þessara náttúrulegu vína þar sem hægt er að sjá þau í minnisbók vínfræðingsins.

The Recognition

About the A' Design Award í silfri

314 Pi Vínmerkihönnun vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að 314 Pi Vínmerkihönnun sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. 314 Pi Vínmerkihönnun er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
Dimensions & Packaging
material: glass
Label: textured matte paper
Offset printing with extra gold foil printing
Tags
314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
Production Technology
Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil
Design Challenge
the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
Research
Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
Inspiration
Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
Project Duration
The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
Operation Flow
The consumer may read all the characteristics of the wine on the label very fast and clear.
Patents
copyrights / Deep blue design / Maria Stylianaki
Team Members
Maria Stylianaki
Image Credits
image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018

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