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Jane Samanbrjótanlegar farsímaumbúðir by RRD Lab 2064

Jane Samanbrjótanlegar farsímaumbúðir by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award í bronsi in Umbúðahönnun Competition Category.


BronsUmbúðir· 2020

Jane Samanbrjótanlegar farsímaumbúðir

by RRD Lab 2064

Client: RRD Lab 2064

A' Design Award í bronsi Winner in Umbúðir Category

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Verified Award Winner

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Colors

The Design

About Jane Samanbrjótanlegar farsímaumbúðir

Jane er umbúðahönnun fyrir samanbrjótanlegan farsíma. Hönnunin vísar til bambus- og trérimla, forns kínversks bókaforms, og notar hefðbundið kínverskt letur. Kassinn er alfarið gerður úr sérstökum pappír með viðar- og áklæðisáferð, án plasts eða annarra efna. Notendahandbókin vefst utan um yfirborðið og er fest með seglum. Handbókina má fjarlægja og rúlla upp. Kassinn opnast með flipa og vörunum er komið fyrir í aðskildum lögum innan hans. Umbúðirnar mælast 198 x 192 x 47 millimetrar.

The Recognition

About the A' Design Award í bronsi

Jane Samanbrjótanlegar farsímaumbúðir vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Jane Samanbrjótanlegar farsímaumbúðir sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Jane Samanbrjótanlegar farsímaumbúðir fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Ancient Chinese fonts and traditional book forms, now combine with the latest technology products. Completely paper-based packaging without other materials especially plastic will lead the environmental protection. The user manual is not only covered on packaging surface but also can be detached and rolled up. The wooden and fabric texture will give the packaging more sense of ceremony.
Dimensions & Packaging
Size 198*192*47 mm
Tags
Special paper, Magnets, Non-plastic
Production Technology
The packaging is made by special paper with wood and fabric texture, the user manual can cover the box or be rolled by magnets
Design Challenge
Consider deplasticization is the trend of packaging, using paper as a moving part is challenging of solidity and flatness, requires special paper with strength and rich effects
Research
Foldable, rotatable, liftable, multiple structural methods are used in product design. As an extension, packaging designers also need to have corresponding solutions to respond
Inspiration
Foldable structure is a new tendency of electronic products, more and more of which will adopt this form because of the improvement of screen and hardware. ‘Jane’ is an ancient Chinese book form-Bamboo and wooden slips. The rolling and unrolling structure references at the characteristics of the ancient Chinese book and modern foldable phones. The combination of traditional culture and the advanced technology will be a unique design experience.
Project Duration
The project started in July 2019 in China and finished in December 2019
Operation Flow
Removable user manual with wood texture wrapped around the surface of box by magnets, after opening the box with tap, products will be arranged in different layers.
Patents
Copyrights belong to RR Donnelley, 2020
Team Members
Designer: Xia Peng
Design Engineer: Wu Weifeng
Design Coordinator: Hu Zhangxian
Image Credits
RRD Lab 2064

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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