K11 Musea ショッピングモール by K11 Musea is a highly esteemed winner of the very prestigious 2020 A' Design Award プラチナ賞 in インテリア空間・展示デザイン Competition Category.

プラチナインテリア· 2020

K11 Musea ショッピングモール

by K11 Musea

Client: New World Development Company Limited

A' Design Award プラチナ賞 Winner in インテリア Category

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The Design

About K11 Musea ショッピングモール

K11 MUSEAは、香港・尖沙咀（チムサーチョイ）のウォーターフロントに位置するショッピングモールのインテリアである。10階建てのリテール＆アートコンプレックスは、延床面積110万平方フィートに及ぶ。その中心にあるのは「オペラ・シアター」と名付けられた高さ35メートルのアトリウムで、天井には1,800基のプログラマブル・スポットライトが埋め込まれ、満天の星空を思わせる。エスカレーター上部の彫刻は、この地に自生するガジュマルの支柱根を想起させる。各所の表面は手仕事によるブロンズと素朴な塗装で仕上げられている。雨水は灌漑用に貯留され、海水冷却式のオイルフリー空調システムがエネルギー消費を抑えている。

The Recognition

About the A' Design Award プラチナ賞

K11 Musea ショッピングモールは、真に卓越し、エレガントで壮麗なデザインに授与される、きわめて権威ある評価である A' Design Award プラチナ賞の受賞作品です。プラチナ賞の受賞作品は、創造の驚異であり、知的創造性の限界を示す証であり、デザイナーの比類なきプロフェッショナリズムと天才性を示しています。これらのデザインは、時代の美学を定義し、社会の幸福に貢献し、芸術・科学・デザイン・技術の境界を前進させる、最も名高い作品であることが期待されます。K11 Musea ショッピングモールは、超越的な卓越性の水準を示し、有益で価値ある特性によって、疑いなく世界をより良い場所にします。K11 Musea ショッピングモールは、欲求を呼び覚まし、インスピレーションを与え、胸を躍らせ、喜ばせ、大きな喜びを生み出す、A' Design Award プラチナ賞受賞作品です。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: K11 reinvigorate the mall together with 100 creative powers hailing from different disciplines and cultures, to make K11 MUSEA the Silicon Valley of Culture and inject art, architecture, design, sustainability and all forms of culture into the new consumer’s daily life.

At the core is a 35m high atrium dubbed Opera Theatre, which features hundreds of 1,800 programmable spotlights to resemble a galaxy, evoking curiosity and creativity, taking the form of a galaxy and mysterious body of stars.
Dimensions & Packaging: Total floor area is 1.1m sqft
Tags: K11, Art, K11 Musea, A galaxy of creativity, Victoria Dockside, 100 creative powers, Adrian Cheng
Production Technology: In order to create the sparkling galaxy in the Opera Theatre, we identify each light and adjusting their illumination one by one through a diverse range of lighting intensities.

The interior is cladded in handcrafted palettes of rich bronze and rustic paintwork by local artist.

The project gained LEED Gold and BEAM Plus Gold Standard. Rainwater harvesting provides full of irrigation water, while seawater cooled, oil free heating, ventilation and air con. system reduces energy consumption.
Design Challenge: The main challenge is to have everyone buy in on the new concept of cultural retail, and that they are building a manor house not a mall. Every artist, designer and architect has their own creative vision and way of working, so the curation was not exactly easy. Also, we had to bring all of them together to form one cohesive and seamless ecosystem that is more than K11 MUSEA, but also the wider Victoria Dockside.
Research: Conceived as a Silicon Valley of Culture, the design team was assembled by K11 founder Adrian Cheng and forms part of the 100 creative powers involved in shaping the dialogue in the district and sets to defy traditional concepts of retail design. K11 MUSEA is the result of an international cultural exchange, where cross discipline and cross border practices in art, craft, culture, architecture, interior design, technology gastronomy and sustainability worked in tandem.
Inspiration: Much more than just a place to shop, it celebrates culture, art and design. The inspiration was for it to be A Muse by the Sea. Meticulously positioned lights line the ceiling of the Opera Theatre, creating a galaxy of creativity. The Ball feature serves as a focal point for the viewer, whilst furthering the illusion of looking up into space. Meanwhile, the sprawling sculpture stretching over the escalator is reminiscent of the famous buttress roots from Hong Kong banyan trees.
Project Duration: K11 has spent ten years from 2009 to 2019 considering almost every detail of his bold new ten-storey retail-and-art complex, designed to appeal to brand-savvy millennial. K11 Musea is the last segment of the ambitious US2.6b Victoria Dockside cultural district on a 28 hectare site on the Tsim Sha Tsui waterfront.
Operation Flow: K11 founder Adrian Cheng reinvigorate the district together with 100 creative powers hailing from different disciplines and cultures, to make K11 Musea the Silicon Valley of Culture and inject art, architecture, design, sustainability and all forms of cultures into the new consumer daily life. People come here to be inspired and to learn.
Team Members: MasterMind: Adrian Cheng (Founder of K11 Group and Executive Vice-Chairman of New World Development)

Design Firm: K11 collaborate with AB concept, KPF, Laab & Speirs and Major
Image Credits: Edmon Leong