Chi Forest スマートフリーザー by Gaosong Liu and Sihai Chen

Chi Forest スマートフリーザー by Gaosong Liu and Sihai Chen is a highly esteemed winner of the very prestigious 2022 A' Design Award 銅賞 in 卸売・小売・商業・電子商取引デザイン Competition Category.

銅商業· 2022

Chi Forest スマートフリーザー

by Gaosong Liu and Sihai Chen

Client: Genki Forest (Beijing) Food Technology Group Co., Ltd.

A' Design Award 銅賞 Winner in 商業 Category

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Visit Site View at A' Design Award Press Release Award Badge

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The Design

About Chi Forest スマートフリーザー

Chi Forestは、ドリンクの小売陳列のために設計されたスマートフリーザーです。IoT技術、人工知能アルゴリズム、画像認識、データ分析を組み合わせ、販売中の商品をモニタリングします。在庫量、商品種類、賞味期限がリアルタイムで管理システムへ送信されるため、補充計画を立てることができます。特許取得済みのローラー構造により、1本が取り出されると次のボトルが前方へスライドします。本体はABS樹脂射出成形と冷間圧延鋼板で構成され、LEDライトボックスが明るくクリーンな白い外観を演出しています。

The Recognition

About the A' Design Award 銅賞

Chi Forest スマートフリーザーは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Chi Forest スマートフリーザーは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Chi Forest スマートフリーザーは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is the world leading intelligent freezer, which integrates advanced technologies such as IoT technology, AI algorithms, image recognition, and big data analysis. It can remotely monitor the information of all products on sale in the freezer and analyze the best replenishment time, display location, consumer preferences and other information, thereby greatly increasing product sales and improving corporate operating efficiency.
Dimensions & Packaging: Chi forest adopts a minimalist design concept, pure whiteness and simple and round appearance to express the brand attributes of healthy drinks. The body is integrally formed by ABS injection molding, combined with cold-rolled steel plate material , the LED light box presents a simple and bright effect.
It's dimension is 700*900*2000mm
Tags: Freezer, drinks, intelligent cabin, self-service machine, AI device
Production Technology: This freezer adopts self-developed AI algorithms and deep learning technology to count the sales of various commodities in different seasons, different time, and different shelf positions, so as to analyze the best shelf display position and display time, thereby increasing the sales of goods.
Design Challenge: In the retail industry, the display vacancy rate of traditional freezers and retail shelves exceeds 8%. In Vitality Forest, after digital management of the display, vacancy rate, saturation, purity and other indicators in the freezer through AI recognition technology, the vacancy rate of smart freezers and shelves is basically controlled at 2%, which is equivalent to 1% of sales. In the smart freezer of Chi Forest, every time a bottle of product is sold, the sales data will be presented to the background in real time. It can also quickly check whether the product display is qualified and whether there is a vacancy, and remind the business to replenish.
Research: In the past, brand owners needed to hire a large number of sales personnel to visit and manage product display in stores to obtain these important sales data. In addition to high labor costs and low efficiency, there are also disadvantages such as difficult to unify implementation standards, opaque management processes, and poor data digitization quality.
By adopting the smart freezer with AI image recognition technology and IoT technology, Chi Forest can quickly grasp the sales feedback data, so as to guide the entire supply chain management and even new product development in a more timely manner.
Inspiration: This freezer develops IoT technology, which can remotely transmit the number of goods on sale in the freezer, the type of goods, the expiration time of the goods and other data to the management background, so as to realize real-time monitoring and management of all the goods on sale in the freezer. This will greatly reduce commodity inventory and improve replenishment efficiency.
Project Duration: This Product was produced in Winter season in 2020 in Beijing and right now it's in use for most of the cities in China and abroad.
Operation Flow: This freezer adopts a patented Ovlon roller structure. After the user takes the product, the following product can automatically slide to the position where the product has been taken away, thereby realizing automatic replenishment and improving user experience.
Patents: Genki Forest (Beijing) Food Technology Group Co., Ltd.
Team Members: Yu Fang
Quanchuan Fang
Sihai Chen
Image Credits: Genki Forest (Beijing) Food Technology Group Co., Ltd.