Infant Milk Powder 粉ミルク缶 by Shiping Zou is a highly esteemed winner of the very prestigious 2022 A' Design Award 鉄賞 in パッケージデザイン Competition Category.
鉄パッケージ· 2022
Infant Milk Powder 粉ミルク缶
by Shiping Zou
Client: Heilongjiang Feihe Dairy Co. , Ltd.
A' Design Award 鉄賞 Winner in パッケージ Category
Verified Award Winner
Verify Award Status for #136463The Design
About Infant Milk Powder 粉ミルク缶
乳幼児用粉ミルク密封フレッシュ缶は、乳幼児用粉ミルクのための包装容器です。缶はコンパクトで軽量に仕上げられています。蓋は内部に多点構造を備え、上蓋と下蓋の間に二重のシーリング層を設けることで密封性能を高め、開缶後も粉ミルクの鮮度を保ちます。ストラップヒンジにより、蓋は90度以下では自動的に閉まり、90度以上では開いた状態を保つため、調乳作業の妨げになりません。ダンピング装置が閉じる動作をゆっくりとさせ、クリック音と溝によって蓋が確実に閉まったことを確認できます。
The Recognition
About the A' Design Award 鉄賞
Infant Milk Powder 粉ミルク缶は、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Infant Milk Powder 粉ミルク缶は、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Infant Milk Powder 粉ミルク缶は、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a compact and lightweight milk powder can with a number of thoughtful designs to take better care of families with children. Compared to the single sealing layer on the market, the lid of Feihe Infant Milk Powder Sealed Fresh Can have a pioneering internal multi-point structure design with a double sealing layer between the top and bottom lid, which greatly enhances the sealing performance of the product and locks the freshness of the milk powder after opening the can.
- Dimensions & Packaging
- The use of the closure of the sound structure design, the user to close the box after the "Ta" sound, in the sensory confirmation of the closure effect, the seal plus insurance to ensure that the milk powder is fresh. Prompted by the groove, to strengthen the user's heart to buckle the lid hint, to avoid forgetting after use or latching is not strict enough to affect the preservation of the product, but also to achieve the effect of double insurance!
- Tags
- Milk powder, fresh can, babies, delicious, freshness
- Production Technology
- The product's slow-down device can produce the right damping, the user closes slowly when closed, to avoid the lid suddenly closing to hit the user's hands, the entire use process is safer. The unique strap hinge design ensures that when the lid is opened, it automatically snaps back when it is less than 90 degrees and automatically opens when it is greater than 90 degrees so that when brewing milk powder, the lid will not affect the brewing and the experience is more intelligent.
- Design Challenge
- Dairy products are products with high requirements for freshness. Even milk powder, with the increase of storage time, some nutrients will be attenuated to varying degrees. Therefore, Feihe has been pursuing the ultimate freshness of milk powder in recent years, and has continuously shortened the delivery time by strengthening supply chain construction and improving supply chain efficiency.
- Research
- Through the most advanced big data information at present, the most suitable milk powder can packaging for new mothers can be screened, which can not only realize the baby's love for milk powder, but also can well adapt to mothers' usage habits.
- Inspiration
- Based on the design concept of "technology, protection, ultra-high-end", and the continuation of the Starfleet series star elements. The unique strap hinge design ensures that when the lid is opened, it automatically snaps back when it is less than 90 degrees and automatically opens when it is greater than 90 degrees so that when brewing milk powder, the lid will not affect the brewing and the experience is more intelligent.
- Project Duration
- The project started in March 2020 in Beijing and finished in 2021 in Beijing, and it was exhibited in Beijing.
- Operation Flow
- Create an unprecedented milk powder can packaging design through strict quality control and high-quality material selection.
- Patents
- Heilongjiang Feihe Dairy Co. , Ltd.
- Team Members
- Shiping Zou
Qinggang Xie
Dongfeng Zhang - Image Credits
- Heilongjiang Feihe Dairy Co. , Ltd.
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