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Gere 食器棚 by Florian Beser

Gere 食器棚 by Florian Beser is a highly esteemed winner of the very prestigious 2023 A' Design Award 銅賞 in 家具デザイン Competition Category.


銅家具· 2023

Gere 食器棚

by Florian Beser

Client: Florian Beser

A' Design Award 銅賞 Winner in 家具 Category

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Verified Award Winner

Verify Award Status for #141854

Colors

The Design

About Gere 食器棚

Gereは、小さなキッチンやダイニングルームのためにデザインされた多機能な食器棚です。Gereの皿が棚のレリーフのような前面を構成するため、内部の空間はカップやグラス、その他の食器のために自由に使えます。棚はオーク材で作られ、皿は磁器で鋳込み成形されています。Gereは壁に掛けて使用し、皿を取り出したり収納物に手を伸ばしたりする際には、各列を個別に折り下げることができます。グリッド構造により、さまざまな世帯に合わせてサイズを拡張することが可能です。食器セットはモジュール式に拡張できます。

The Recognition

About the A' Design Award 銅賞

Gere 食器棚は、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Gere 食器棚は、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Gere 食器棚は、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Gere as the combination of shelf and plates uses its plates to create the relief-like front of the shelf. The thereby free interior space can be used to store more crockery, cups, glasses, etc.
The gridlike structure of Gere allows scalable sizes of the shelf, so that a family can use a bigger Gere than a single household.
Dimensions & Packaging
Gere-plates: 240mm x 240mm x 20mm
Gere-shelf-prototype: 1200mm x 200mm x 1300mm
(the size of the shelf varies, because it can be personalised)
Tags
ceramic, tableware, furniture, multifunctional, wood, shelf, plate, kitchen
Production Technology
To enable the functional interaction of shelf and plates, material properties had to be calculated. The shelf of Gere consists out of oak wood, because it is local, sturdy and insensitive against water. The plates of Gere were concepted using 3D-graphic-software and then 3D-printed. The resulting objects were translated to plaster mold and finally cast in porcelain.
Design Challenge
The project was created during the first year of the corona pandemic. There were a lot of restrictions on the use of workshops and the purchase of materials. During the process, i was challenged with iterations, new processing techniques such as working with a cnc milling machine and calculating material properties such as porcelain-shrinkage and material waste.
Research
During the research process multiple methods such as a survey, a market analysis, interviews with the target group and the user journey map were used.
This resulted in detailed insights about selling points for kitchen-shelfs and plates, storage in kitchens, structuring items in the kitchen and overall interaction points with shelfs and plates.
Inspiration
Housing is becoming smaller. Space has to be used in a meaningful way. People use minimalism to reduce their possessions and multifunctional products to save space.
The inspiration of the project were small kitchen spaces with large shelfs, filled with staples of round plates that leave lots of unused space. The focus of the project was to create a crockery shelf as small as needed by people in small housing.
Project Duration
The project started in early summer 2020 in Aachen and finished in September 2020.
Operation Flow
Gere is ideally hung on the wall in the kitchen or dining room. Individual rows can be folded down to take stored items out of the inside or to remove a plate from the front. The plates have segments so that the main course and the side dish can be placed separately on one plate and thus be transported easily. In addition to the storage space in the front, there is the option of storing more crockery, cups, glasses, etc. on the shelves behind. The crockery set is modularly expandable.
Team Members
Designer Florian Beser
Image Credits
Images: Photographer Janosch Bartsch, Gere, 2020

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