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Tang Chao Fungsi Utama: Kemasan Teh Lelungan by Yongjun Chen and Huang Zhang

Tang Chao Fungsi Utama: Kemasan Teh Lelungan by Yongjun Chen and Huang Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Desain Bungkusan Competition Category.


PerakBungkusan· 2020

Tang Chao Fungsi Utama: Kemasan Teh Lelungan

by Yongjun Chen and Huang Zhang

Client: Shenzhen Tangchao Tea Culture Communication Co., Ltd.

A' Design Award Perak Winner in Bungkusan Category

21,818

Verified Award Winner

Verify Award Status for #101104

Colors

The Design

About Tang Chao Fungsi Utama: Kemasan Teh Lelungan

Tang Chao yaiku desain kemasan kanggo teh lelungan. Kothak cilik pesagi iki ngemot bata teh ing wangun ringkes sing cocok kanggo lelungan. Kothak iki digawe nganggo struktur pathok lan lubang (tenon lan mortise), mula ora perlu lem. Pring digunakake kanggo kothak, dene kertas kraft digunakake kanggo kemasan njaba, sing njaga regane murah lan ndhukung asil sing ramah lingkungan. Gelang cincin lan tali ngidini kothak bisa digantung, dicekel, utawa digawa. Pojok sing mbunder uga bisa nyuwek area refleks ing tangan, praktik sing dijupuk saka pengobatan tradisional Tionghoa. Kothak iki bisa dienggo maneh.

The Recognition

About the A' Design Award Perak

Tang Chao Fungsi Utama: Kemasan Teh Lelungan menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Tang Chao Fungsi Utama: Kemasan Teh Lelungan dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Tang Chao Fungsi Utama: Kemasan Teh Lelungan iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture.
Dimensions & Packaging
tea box: 55*55*55mm
tea bag: 70*70*90mm
Tags
Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
Production Technology
1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept.
Design Challenge
1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of ​​the hand and promote blood circulation.
Research
Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture.
Inspiration
1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept
Project Duration
The project finished in November 2019 in Shenzhen, China
Operation Flow
Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
Team Members
Yongjun Chen
Huang Zhang
Lei Xu
Peixiang Gao
Quantao Su

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