Ecological Journey Kothak Hadiah dening Pufine Advertising Ltd. Co.

Karya Ecological Journey Kothak Hadiah dening Pufine Advertising Ltd. Co. minangka pemenang sing diajeni banget saka A' Design Award Perak 2021 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2021

Ecological Journey Kothak Hadiah

dening Pufine Advertising Ltd. Co.

Klien: Wuhan Little Bee Food Co., Ltd.

Pemenang A' Design Award Perak ing Kategori Bungkusan

26,925

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #111804

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Ecological Journey Kothak Hadiah

Ecological Journey iku kothak hadiah kanggo madu lan teh sing digawe ing dhaerah lokal. Desainé nuduhaké pemandangan alam sing dilukis nganggo kuas kayu kasar, kalebu kéwan lokal lan panggonan wisata. Saben sisih kothak nggawa gambar lengkap, saéngga kothak-kothak bisa dideleng dhéwé utawa digabung dadi gambar sing luwih gedhé. Tutup kothaké digawe saka kertas suket lan kayu kanthi tekstur rada kasar, awaké digawe saka kertas karpet emas, lan kothak-kothaké diiket nganggo tali kertas. Ana kartu sing kalebu, kanthi gambar ing ngarep lan garis screen ing mburi kanggo nggambar kanthi bebas.

Pangakuan

Babagan A' Design Award Perak

Ecological Journey Kothak Hadiah menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Ecological Journey Kothak Hadiah dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Ecological Journey Kothak Hadiah iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
Ukuran & Kemasan: Length:240mm, width:80mm, height:140mm
Tag: Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
Teknologi Produksi: The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
Tantangan Desain: 1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
Riset: The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
Inspirasi: Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
Durasi Proyek: The project began in September 2019 and will be completed in December 2019
Alur Operasi: 1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation.
Anggota Tim: Designer: xiang shasha;
Creative Director: Zhang Yanhui;
illustration: Tong Meng
Customer Service Director: Zhou Xiaoli