TongChuang Design Fungsi Utama: Kemasan Beras by Yongjun Chen

TongChuang Design Fungsi Utama: Kemasan Beras by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 A' Design Award Wesi in Desain Bungkusan Competition Category.

WesiBungkusan· 2021

TongChuang Design Fungsi Utama: Kemasan Beras

by Yongjun Chen

Client: Huazhong Agricultural University

A' Design Award Wesi Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #116317

View at A' Design Award Press Release Award Badge

Colors

The Design

About TongChuang Design Fungsi Utama: Kemasan Beras

Teks Buku: TongChuang Design minangka desain kemasan beras kang digawe kanggo universitas pertanian. Tali gawan liwat ing bagian ngisor kemasan, kang nyegah rusak amarga bobot isine. Kemasane cilik, prasaja, lan digawe saka materi kang ramah lingkungan. Struktur berpaten iki ngidini kemasan ganti kanthi bebas antarane kahanan lempeng lan telung dimensi, saengga proses angkutan lan panggunane tetep gampang lan murah. Komposisi grafis kasebut adhedhasar aksara Cina kuna kanggo tembung beras, kang menehi identitas kang cetha lan gampang dikenali marang kemasan iki.

The Recognition

About the A' Design Award Wesi

TongChuang Design Fungsi Utama: Kemasan Beras menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. TongChuang Design Fungsi Utama: Kemasan Beras dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. TongChuang Design Fungsi Utama: Kemasan Beras diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The innovative design of carrying rope through the bottom of the package completely avoids the problem of package breakage caused by weight-bearing. Minimalist, green materials, small size, the pursuit of the ultimate environmental protection. The graphic composition of the Chinese character "Rice" presents a distinctive personality, high recognition and promotes sales.
Dimensions & Packaging: Large packaging：185*102*182mm Mediumpackaging：185*102*125mm
Tags: Structural innovation, minimalist packaging, green
Production Technology: Patented structure makes minimal packaging can be freely switched between three-dimensional and flat state, simple and convenient to transport and use, low cost.
Design Challenge: Minimal packaging, simple and mature technology, convenient for production and use
Research: Patented structure, innovative carrying handle design, the pursuit of packaging sturdy and convenient to use. Minimalist design combined with green materials, the pursuit of the ultimate environmental protection.
Inspiration: The ancient Chinese character "Rice" is presented in a modern graphic composition, traditional and fashionable, with a distinctive personality, which efficiently conveys the attributes of the product and promotes sales.
Project Duration: Shenzhen,2020
Operation Flow: Minimalist packaging, mature technology, combined with the indentation on the paper, easy and fast to use, free to switch between three-dimensional and flat state.
Team Members: Lin Li,
Yongjun Chen,
Zhiguo Liu