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Lipton Pop Art Special Edition Kemasan Kaleng Minuman by PepsiCo Design and Innovation

Lipton Pop Art Special Edition Kemasan Kaleng Minuman by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 A' Design Award Perunggu in Desain Bungkusan Competition Category.


PerungguBungkusan· 2021

Lipton Pop Art Special Edition Kemasan Kaleng Minuman

by PepsiCo Design and Innovation

Client: PepsiCo Design & Innovation

A' Design Award Perunggu Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #118901

Colors

The Design

About Lipton Pop Art Special Edition Kemasan Kaleng Minuman

Lipton Pop Art Special Edition minangka koleksi kaleng minuman mini sing dirancang kanggo pasar Rusia. Saben kaleng 250 ml nggawa grafis padhang sing kaideh saka estetika kendel Pop Art lan gaya-gaya seniman sing khas. Karya seni sing kebak warna iki digabungake karo karakter Lipton sing dolanan lan imajinatif. Tujuane yaiku nggawa pengalaman galeri menyang toko-toko lan mbantu kemasan iki katon beda ing rak sing rame. Ukurane sing cilik gawe entheng lan gampang digawa, saengga inumane cocog kanggo dikonsumsi nalika lagi lelungan.

The Recognition

About the A' Design Award Perunggu

Lipton Pop Art Special Edition Kemasan Kaleng Minuman menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Lipton Pop Art Special Edition Kemasan Kaleng Minuman dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Lipton Pop Art Special Edition Kemasan Kaleng Minuman nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Lipton Pop Art Edition is a unique collection of 250 ml miniature cans, available only in Russia, devoted to the bold and modern aesthetic of Pop Art. Informed by distinctive artists styles, the PepsiCo design team combined bright and inspiring designs with Liptons spirited and imaginative brand personality in order to reimagine this Lipton packaging.
Tags
Packaging, Beverage
Inspiration
Aiming to bring a bit of the gallery experience to stores, Lipton Art Special Edition stands out on shelf and helps to reassert Liptons voice in the crowded beverage market. Along with the category disrupting graphic design, the 250 ml miniature format is lightweight, ultra portable and allows for easy consumption on the go.
Team Members
PepsiCo Design & Innovation

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The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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