Pepsi New Year 2020 Kemasan Omben-omben dening PepsiCo Design and Innovation

Karya Pepsi New Year 2020 Kemasan Omben-omben dening PepsiCo Design and Innovation minangka pemenang sing diajeni banget saka A' Design Award Emas 2021 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

EmasBungkusan· 2021

Pepsi New Year 2020 Kemasan Omben-omben

dening PepsiCo Design and Innovation

Klien: PepsiCo Design & Innovation

Pemenang A' Design Award Emas ing Kategori Bungkusan

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Verifikasi Status Penghargaan kanggo #118921

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

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Babagan Pepsi New Year 2020 Kemasan Omben-omben

Pepsi New Year 2020 yaiku sakumpulan kaleng omben-omben edisi winates sing digawe kanggo mangsa Taun Anyar ing Rusia. Saben kaleng nduweni jinis aksara sing digawe khusus lan pesen cekak sing dijupuk saka budaya, humor, lan tradhisi lokal. Pesen-pesen kasebut nduweni nada pribadi, saengga para konsumen bisa milih pesen sing paling cocok karo awake dhewe. Tagar seri sing padha, sing tegese jupuken Pepsi yen, ngajak interaksi ing media sosial. Pendekatan desain sing luwes ngidini konsep iki bisa diadaptasi kanggo pasar lokal liyane, saengga nggedhekake lan mribadekake pahargyan Taun Anyar.

Pangakuan

Babagan A' Design Award Emas

Pepsi New Year 2020 Kemasan Omben-omben menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Pepsi New Year 2020 Kemasan Omben-omben dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Pepsi New Year 2020 Kemasan Omben-omben nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This set of limited edition Pepsi cans, available in Russia, celebrates the spirit of the 2020 New Year. Across brands, limited editions are extremely popular during this time of year and Pepsi needed an eye-catching concept of its own to promote with the launch of the New Year. Embracing beloved traditions during this time of year, these designs aim to engage consumers further with social media interaction. Every design also includes the series hashtag, which translates as #takepepsiif, inviting consumers to choose the New Year message that feels most relevant to them.
Tag: Packaging, Beverage
Inspirasi: Each can design features a distinctive custom-made typeface and iconic messaging, based on local culture and habits, humor and traditions which makes every can feel personal. The flexible design approach allows the concept to easily be adapted for local markets, expanding and personalizing the celebration of the New Year.
Anggota Tim: PepsiCo Design & Innovation

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