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Radailiai Fungsi Utama: Identitas Visual by Stand Up Team

Radailiai Fungsi Utama: Identitas Visual by Stand Up Team is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Desain Grafis, Ilustrasi lan Komunikasi Visual Competition Category.


PerakGrafis· 2021

Radailiai Fungsi Utama: Identitas Visual

by Stand Up Team

Client: Stand UP

A' Design Award Perak Winner in Grafis Category

36,058

Verified Award Winner

Verify Award Status for #120415

Colors

The Design

About Radailiai Fungsi Utama: Identitas Visual

Radailiai yaiku identitas visual sing digawe kanggo manor lan taman dinosaurus. Bagean ndhuwur logo manor nampilake fragmen lengkung sing distilisasi, pola garis diagonal lan motif ombak banyu. Bagean ngisor nampilake motif banyu sing padha lan dinosaurus sing distilisasi. Ngganti tulisan lan muter ikon heksagon nganti 180 derajat bakal nggawe logo Dino Park, kanthi dinosaurus ana ing ndhuwur lan omah kuwalik ana ing ngisor. Palet ijo tuwa lan emas mawar nyambungake rong donya kasebut. Identitas iki ditrapake ing kertu nama, poster, amplop lan tas kado.

The Recognition

About the A' Design Award Perak

Radailiai Fungsi Utama: Identitas Visual menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Radailiai Fungsi Utama: Identitas Visual dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Radailiai Fungsi Utama: Identitas Visual iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The upper part of the Radailiai manor logo depicts a stylized fragment of an arch (manor symbol), a pattern of diagonal lines, and a motif of water waves (SPA, water, tranquillity). The lower part of the logo depicts an analogous water motif and a stylized dinosaur. Changing the text part of the logo and rotating the hexagon icon 180 ° results in the Dino Park logo with a dinosaur at the top and an inverted house at the bottom!
Dimensions & Packaging
We created the design for business cards, posters, envelopes, and gift bags.
Tags
Visual identity, Restaurant, Logo, Graphic Design, Lithuania
Production Technology
Palette of deep green and rose gold looks solid for manor image, but is easily transformed to the greens of Dino park jungle!
Design Challenge
The creative challenge was to bring together two different worlds so you can clearly see their unique identity.
Research
With the elegant and unique color combination, the new visual identity brings out a modern and fresh look.
Inspiration
A logo that conveys two different messages.
Combine these two, from the very first sight totally different spheres & create one visual identity, one harmonious brand image.
The style of Dino Park remains a bit more playful, and that of Radailiai Manor is solid, but with stylized details, it matches the first. The combination of dark green and rose gold gives Raidailiai manor solidity.
Project Duration
The project started in December 2019 in Klaipeda and finished in May 2020.
Operation Flow
The logo was simplified, and supported by a simple, and clear visual identity.
Team Members
Designer: Grete Milkinte
Creative Director: Inesa Budgine

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