Mr.Penguin Fungsi Utama Bungkusan Teh by Xianfeng Wu

Mr.Penguin Fungsi Utama Bungkusan Teh by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award Perunggu in Desain Bungkusan Competition Category.

PerungguBungkusan· 2021

Mr.Penguin Fungsi Utama Bungkusan Teh

by Xianfeng Wu

A' Design Award Perunggu Winner in Bungkusan Category

10,754

Verified Award Winner

Verify Award Status for #123302

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mr.Penguin Fungsi Utama Bungkusan Teh

Mr.Penguin minangka desain bungkusan teh sing wujude kaya pinguin. Awak wadhah digawe saka bahan kaca, saengga teh puer oranye sing bentuke bunder ing njero tetep katon. Tutup kayu sing alus lan syal kain menehi tampilan sing santai lan modis marang bungkusan iki. Nalika tutup dibalik, katon rai karakter pinguin. Wujud iki nyimpang saka bungkusan teh tradisional lan tujuane kanggo narik kawigaten para peminum teh Cina sing luwih enom. Wadhah sing wis kothong bisa digunakake maneh minangka toples panyimpenan utawa vas kembang. Saben unit ukurane 106 kali 106 kali 240 milimeter.

The Recognition

About the A' Design Award Perunggu

Mr.Penguin Fungsi Utama Bungkusan Teh menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Mr.Penguin Fungsi Utama Bungkusan Teh dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Mr.Penguin Fungsi Utama Bungkusan Teh nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
Dimensions & Packaging: 106mmX106mmX240mm
Tags: Penguin, tea packaging, water tank, life, leisure
Production Technology: Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
Design Challenge: In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
Team Members: Wu Xianfeng