Evershine Fungsi Utama: Kemasan Produk dening Wanling Yan

Karya Evershine Fungsi Utama: Kemasan Produk dening Wanling Yan minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2021 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2021

Evershine Fungsi Utama: Kemasan Produk

dening Wanling Yan

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

9,723

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #123488

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Evershine Fungsi Utama: Kemasan Produk

Teks Buku: Evershine minangka kemasan sing dirancang kanggo pangayem-ayem wangi umbah-umbah. Wangunane botol mèh padha karo klambi, minangka pratandha kanggo momot pangrumat marang sandhangan kulawarga. Permukaane sing putih lan wangune sing prasaja gawe tujuan produk iki gampang dimangerteni sanalika ditingali, sarta cocog karo selera kulawarga enom. Wadhah iki digawe saka high-density polyethylene, kedhap hawa lan ora tembus pandang, sing mbatesi panguwapan wangi lan mbanterake umur simpen. Tutupe uga bisa digunakake minangka gelas takeran kurang luwih 15 gram. Papat wangi kasebut dibedakake miturut warna manik-manik, pita, lan tulisan sing padha.

Pangakuan

Babagan A' Design Award Perunggu

Evershine Fungsi Utama: Kemasan Produk menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Evershine Fungsi Utama: Kemasan Produk dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Evershine Fungsi Utama: Kemasan Produk nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The packaging of the in-wash scent booster is in the shape of a garment, symbolizing the care of the family. Only at first glance, consumers will grasp the function of the product. The attractive white packaging gives out a sense of affinity, mirroring the product’s ability to bestow people’s clothes with faint scent. Also, the design is highly portable, catering to the needs of daily uses.
Ukuran & Kemasan: Bottle size: 128×60×147mm
Color box size: 132×64×151mm
Tag: Laundry companion, fragrance beads, personal care, environmental protection, simple
Teknologi Produksi: The packaging is made of environmental-friendly HDPE, which feels like wax and allows girls to easily unscrew the cap. The making process is not complicated, though, the packing is airtight and opaque to prevent the aroma from evaporating under light and extend the shelf life. The bottle size is based on the volume to avoid over-packaging and control costs.
Tantangan Desain: The design was challenged by two aspects:

First, whether holding the packaging can be comfortable or not. The designer first made a prototype on the basis of his initial design, only to find that he failed to consider the comfort of holding. After continuously revising the design and making prototypes, the current version is the most comfortable one for users to hold.

Second, the material of the packaging, which is particularly important due to its specific shape. The designer made a comparison of prototypes and eventually chose to use HDPE material on the perspective of environmental protection and aesthetics.
Riset: The product is aimed at young people, and the packaging design should conform to the aesthetic style of young people. After a lot of market research, designers found that contemporary young people like to pursue interesting lifestyles and simple aesthetics. Therefore, the design breaks the common packaging styles on the market, and the overall design is more concise and interesting. It shifts from focusing on market consistency to respecting the aesthetic standards and personal needs of young people.
Inspirasi: The design was inspired by the heartwarming scenario of family laundry and the functional properties of the in-wash scent booster. In a bid to stand out from the common packaging on the market, the designer has made a great leap in designing. The concept of the design focuses on the emotional part and the clean appearance is an embodiment of a peaceful mind feeling, which is popular among young families.
Durasi Proyek: The packaging began to be designed in Jiaxing, China in February 2020, and the design was completed and launched in April 2020.
Alur Operasi: The range of this booster comes in four fragrances, which can be differentiated by white capsules and different colors. The colour of the ribbon and lettering is matched to the colour of the balls so that users can identify the fragrance of the product by the colour. The cap can be used as a measuring cup, with a capacity of approximately 15 grams per cap, allowing users to determine the amount to be used according to their personal preference.
Anggota Tim: He Xiao
WanLing Yan