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Zhenshiming Masker Mripat by Bo Yang

Zhenshiming Masker Mripat by Bo Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award Perunggu in Desain Bungkusan Competition Category.


PerungguBungkusan· 2021

Zhenshiming Masker Mripat

by Bo Yang

Client: Beijing Bofly Design Co.,Ltd

A' Design Award Perunggu Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #123744

Colors

The Design

About Zhenshiming Masker Mripat

Iki produk masker mripat. Aksara gedhe E minangka wujud umum saka grafik ketajeman visual Cina, lan konsumen wis kenal karo iki. Aksara E diowahi dadi pasuryan mesem, lan wangun tembung Inggris "eye" digambar nganggo sapuan. Loro produk iki mbentuk karya visual sing lengkap lan ana kanthi kapisah. Grafik visual lengkap ditampilake ing sisih sawise kothak dibukak, sing wis dikenal konsumen lan bisa digunakake kanggo tes panglihatan kanthi prasaja. Iki ndadekake produk luwih narik kawigaten.

The Recognition

About the A' Design Award Perunggu

Zhenshiming Masker Mripat menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Zhenshiming Masker Mripat dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Zhenshiming Masker Mripat nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word “eye” is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.The word “eye” in the “eye mask” is designed into a owl’s face. The red "eye" represents youth and vitality, and the blue ones represents maturity and steadiness.
Dimensions & Packaging
135mm×105mm×28mm
Tags
Interesting,Concise,
Production Technology
The material is white cardboard
Design Challenge
The connection of lines in two product pictures in the printing process. And harmonious cooperation between product box cover and inner box.
Inspiration
The function of the product is to protect eyes and relieve eye fatigue.Young women are the main consumers. According to the consumer groups, the series packaging is divided into youth type and adult type, which are expressed in simple and interesting visual form. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. Using “E” as the main visual elements not only echoes the product characteristics but also increases the interest.
Project Duration
The project started in October 2020 in Beijing and finished in November 2020 in Beijing
Operation Flow
This is a product of eye mask. The function of the product is to protect eyes and relieve eye fatigue, and bring a healthy and comfortable experience. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.

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