RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan by Shenzhen Hongrui Biological Technology Co., Ltd.

RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan by Shenzhen Hongrui Biological Technology Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award Perunggu in Desain Bungkusan Competition Category.

PerungguBungkusan· 2022

RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan

by Shenzhen Hongrui Biological Technology Co., Ltd.

Client: Shenzhen Hongrui Biological Technology Co., Ltd.

A' Design Award Perunggu Winner in Bungkusan Category

13,167

Verified Award Winner

Verify Award Status for #130557

View at A' Design Award Press Release Award Badge

Colors

The Design

About RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan

RedDog Adult Pet Food yaiku desain kemasan kanggo formula nutrisi anyar kang dadi panganan pokok kucing lan asu. Titik pusat visual ing kemasan iki nampilake angka Romawi 1, kang nglambangake isi anyar lan wiwitan anyar. Gambar kewan kang disederhanakake nuduhake apa panganan kasebut cocog kanggo kucing utawa asu. Kontras warna kang kuwat ningkatake pangenalan visual. Kemasan iki awujud doypack PET segi wolu kang disegel kanthi klip pangunci, saengga bisa dibukak lan ditutup bola-bali. Desain iki ditujokake kanggo nguwatake pangenalan merek lan nuduhake kualitas produk.

The Recognition

About the A' Design Award Perunggu

RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. RedDog Adult Pet Food Kemasan Pangan Kewan Peliharaan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a new formula pet food launched by the Brand. The core of package design is the Roman numeral 1 located in the visual center of the package, which represents a new content and a new start and implies the most advanced material. The simplified pictures indicate that it is suitable for cats or dogs. The sharp contrast of color tone effectively improves visual recognition.
Dimensions & Packaging: 95*130*40mm
60*90*25mm
Tags: Food packaging, Image identification
Production Technology: The package is a PET octagonal sealed doypack with a sealing brace, so that the package can be opened repeatedly and kept sealed. The pet food is processed within four hours with fresh meat, and the freeze-drying spraying process is used, so as to provide excellent palatability.
Design Challenge: The challenge in the process of package design is how to enhance brand recognition and show high quality simultaneously. The product takes Roman number 1 as the core and designs an identification symbol with high recognition. In addition, the product has the typographic design in strict accordance with the package requirements of pet staple food.
Research: New generation and new standard is the core concept of RedDog new nutritional formula staple food. The new standard refers to new nutrition standard, new absorption standard and new taste standard. RedDog develops a new nutritional formula staple food and redefines the new standard of staple food for cats and dogs, and provides a high quality foundation for the healthy diet of cats and dogs.
Inspiration: Achieve a modern style and show the characteristics of new products. The inspiration of animals on the package comes from the corresponding pet category, which aims at improving the indication and recognition.
Project Duration: The project was established on June 25, 2021, and the final form was determined on July 9, 2021.
Operation Flow: Interaction between pets and their owners is a common close relationship in modern society. The product goal is to attract consumers who pay attention to pet food quality. In this way, the package design that can intuitively show the product quality, has an extraordinary value.