Luckinfo Ocean Refreshing Base Serum Packing dening Wai Ho Cheung

Karya Luckinfo Ocean Refreshing Base Serum Packing dening Wai Ho Cheung minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2022 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2022

Luckinfo Ocean Refreshing Base Serum Packing

dening Wai Ho Cheung

Klien: Luckinfo

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

15,269

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #131384

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Luckinfo Ocean Refreshing Base Serum Packing

Permukaan kothak tetep minimal lan kaku, dene ilustrasi gelombang dicithak ing ngisor kanggo nyuarakke bahan laut. Bagéan saka ilustrasi kapapar ing ngisor kanggo enrich lumahing bulak, uga narik kawigaten kedhaftar kanggo mbukak kothak. Botol wis frosted ing ndhuwur kanggo transit ilang saka tutup putih mutiara kanggo bagean transparent, uga nutupi campuran mendhung bisa kawangun nalika goyang; botol kaca tetep cetha ing ngisor kanggo nuduhake droplet biru unik dening teknologi sedimentasi tetesan lenga.

Pangakuan

Babagan A' Design Award Perunggu

Luckinfo Ocean Refreshing Base Serum Packing menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Luckinfo Ocean Refreshing Base Serum Packing dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Luckinfo Ocean Refreshing Base Serum Packing nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: On the outer packaging, the surface of the box remains minimal and rigorous, in order to carry out the brand image. The wave illustration is printed inside the box, which echoes with the marine ingredients. Due to the oil droplets sedimentation technology, there is a light blue droplet at the bottom. User needs to shake and to mix the liquid before using, then droplet will split into tiny drops. Therefore, there are numerous of little waterdrops in the illustration to correspond with the scenario.
Ukuran & Kemasan: Width 50mm x Depth 50mm x Height 95mm
Tag: Packaging, Serum, Moisturising, Repairing, Softening, Cosmetics, Skincare, Oil Droplets Sedimentation Technology, Luckinfo, Ocean
Teknologi Produksi: The lid is pearl white semi-spheric to correspond with the droplet. As the lid is not the perfect sphere, a light blue ribbon is inserted to cover the neck. On the bottle, it is frosted at the top to transit the vanish from the white lid to transparent part on bottle, as well as covering the cloudy mixture might formed whilst shaking; the glass bottle remains clear at the bottom to show the blue droplet.
Tantangan Desain: As the brand image tends to be minimal and scientific, the challenge is to find the balance of being subtle to consist of the brand image, as well as being eyes-catching and attractive to match the online market and the target audience groups.
Riset: The main target audiences are youngsters born between 1995-2000 at the online market in China. The packaging design trends rely on eyes-catching packaging, Morandi-colour tones and illustrated appearance.
Inspirasi: The product is inspired by the Thalassotherapy, with the main ingredients mostly from ocean, including Jeju lava seawater. Therefore, the illustration on the box refers to famous Japanese Ukiyo-e, ‘The Great Wave off Kanagawa’ to emphasise the theme. In addition, the functions of the serum are moisturising, repairing, and softening, the main colour tone is pastel blue.
Durasi Proyek: The project started in March 2019 in Shenzhen and finished in April 2019 in Shenzhen.
Alur Operasi: With the special cutting on the folding box, a portion of the illustration exposes at the bottom, to enrich the pale surface at the first sight, as well as attracting users to open the box. With the gap trimmed on the box, users could see the bottle instantly once they have opened the box. The bottle of serum is made of glass frosted at the top, so the user can see the change of the droplet while they shake the bottle.