Karya Can You See the Music Identitas Dinamis dening Brand Bar Communications minangka pemenang sing diajeni banget saka A' Design Award Perak 2022 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerakGrafis· 2022

Can You See the Music Identitas Dinamis

dening Brand Bar Communications

Klien: Franz Liszt Chamber Orchestra

Pemenang A' Design Award Perak ing Kategori Grafis

33,208

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #137173

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Can You See the Music Identitas Dinamis

Karya sing digawe kanggo Franz Liszt Chamber Orchestra minangka identitas merek dinamis sing didorong musik kanthi tujuan kanggo nyegerake tampilan visual orkestra. Pangripta wis nemokke basa musik alternatif, kang melodi bisa visualized ing pesawat saka pedoman ditetepake. Identitas kasebut ngidini saben anggota orkestra nggawe logo pribadine dhewe, sing ana gandhengane karo repertoar favorit. Kajaba iku, amarga aplikasi desain logo sing dikembangake khusus, para pamirsa bisa dadi bagian aktif saka proses nganyari maneh identitas.

Pangakuan

Babagan A' Design Award Perak

Can You See the Music Identitas Dinamis menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Can You See the Music Identitas Dinamis dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Can You See the Music Identitas Dinamis iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This music-driven dynamic identity aimed to revive the brand of the chamber orchestra. The team invented an alternative musical language, by which any melody can be visualized within the set of guidelines defined. The identity allows for each member of the orchestra to build their own personalized logo. Moreover, due to a custom developed logo design application, even the audience could become an active part of the identity renewal process.
Tag: music-driven, dynamic, flexible, identity
Teknologi Produksi: The new brand identity was introduced by a complete redesign of the orchestra’s website and other digital channels, which was then promoted by the “Can you see the music?” outdoor and online campaigns. The communication concept launching the new identity emphasized that from now on music can be heard, felt as well as seen. Tactical PR activities further enhanced awareness for the logo generator app, accessible among others on the website: https://www.lfkz.hu/en/logoapp
Inspirasi: The idea was inspired by some favoured piece of music in the orchestra’s repertoire. By bending the five-line sheet music system into a circle, a brand-new musical language and design concept was created. Virtually any piece of music can be notated this way, meaning it can be visualized within the set of guidelines defined by the designers. Making music visible to anyone. Due to the dynamic nature of the identity, each member of the orchestra could create their own personalized logo.
Durasi Proyek: The new identity was published in February, in Hungary.
Anggota Tim: Creators:

Name: László Herbszt

Title: Art Director

Name: Attila Simon

Title: Creative Director

Name: Gyula Halász

Title: co-creative director

Name: Dániel Zelenák

Title: Music Consultant

Name: Bianka Földi

Title: Senior Designer

Name: Boglárka Izsáki

Title: Project Manager

Name: Kata Fodor

Title: Project Manager

Name: Péter Fülöp

Title: Lead Developer - Datalytix Solutions