Rooeein Fungsi Utama: Kemasan Filter by Wallrus Design Studio

Rooeein Fungsi Utama: Kemasan Filter by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award Perunggu in Desain Bungkusan Competition Category.

PerungguBungkusan· 2022

Rooeein Fungsi Utama: Kemasan Filter

by Wallrus Design Studio

Client: Rooeein Filters Co.

A' Design Award Perunggu Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #140076

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Rooeein Fungsi Utama: Kemasan Filter

Teks Buku: Rooeein iku desain kemasan kanggo filter udara lan oli otomotif. Kemasan iki nganggo skema warna ijo lan gambar godhong. Godhong nggambarake alam, ing ngendi godhong mbantu ngresiki udara, kaya déné filter sing ngresiki udara kanggo mesin. Ide visual utama asalé saka gambar dalan sing ngliwati alas sing kandel, lan gambar sing padha iki uga mbentuk identitas merek sing kebak warna. Desain iki mbantu produk katon mencolok ing lingkungan toko. Konsep godhong uga ditrapake ing sakabèhing materi pemasaran lan pariwara saka merek iki.

The Recognition

About the A' Design Award Perunggu

Rooeein Fungsi Utama: Kemasan Filter menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Rooeein Fungsi Utama: Kemasan Filter dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Rooeein Fungsi Utama: Kemasan Filter nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is one of the most successful projects we have in our portfolio.
Because we were able to create the whole branding process by creating and designing a distinctive package and deliver effective messages to the audience that also affected their attention to the environment, and this point of our attention and responsibility for the development of culture. And increased a community's attention to environmental issues.
Dimensions & Packaging: This project has a great variety of dimensions
Tags: Filters, Air and Oil, Industrial Packaging, Creative Design
Production Technology: All visual communications, advertising, promotions and other integrated communication methods of marketing, branding and advertising of this brand were planned and implemented based on this philosophy.
Design Challenge: The main challenge of this project is about finding a new and unique powerful element that knows with everyone.
Research: The main idea emerged from the heart of the image of a road passing through a dense forest, and even led to the formation of the brand's colorful identity.
Inspiration: Rooeein is a very special and unique project. The leaves drive the consumer insight into the nature easily. Car filters brings clear air for engine exactly like that leaves do in nature.
Project Duration: This project was start at Oct 2019 and ended on Dec 2021
Operation Flow: this project started with a very deep research about how filters work. Using biometric technique to find core idea and this drive design way into nature.
Team Members: Design Director: Iman Ale Mozaffar
Creative Director: Matin Mirzaei
Image Credits: Photographer: Iman Ale Mozaffar