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Love Kemasan Piranti Meja by Yan Li

Love Kemasan Piranti Meja by Yan Li is a highly esteemed winner of the very prestigious 2023 A' Design Award Wesi in Desain Bungkusan Competition Category.


WesiBungkusan· 2023

Love Kemasan Piranti Meja

by Yan Li

Client: Yueshangguojisheji

A' Design Award Wesi Winner in Bungkusan Category

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Verified Award Winner

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Colors

The Design

About Love Kemasan Piranti Meja

Love minangka desain kemasan kang digawe kanggo sakset piranti meja gaya kulon kang kalebu piso, garpu, lan sendok. Kothak njaba iki ngemot telung kothak sing luwih cilik ing njerone. Telung kothak njero iku nuduhake gagasan Taois Tiongkok, ing ngendi siji nuwuhake loro, loro nuwuhake telu, lan telu nuwuhake sakabehing bab. Werna ijo nuduhake kualitas lan kaanggunan, uga nyawiji karo alam, katentreman, lan kapedulian marang lingkungan. Pola kang digunakake ngetutake konsep langit bunder lan bumi kotak. Klep lempitan gawe kothak iki gampang dibukak. Karton abu-abu lan papan putih digunakake, kanthi sepuhan emas.

The Recognition

About the A' Design Award Wesi

Love Kemasan Piranti Meja menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Love Kemasan Piranti Meja dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Love Kemasan Piranti Meja diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
1. Structurally, the inside three small boxes are inspired by Chinese Taoist thought, one life two, two birth three, three life all things.

2. The colour green not only shows the sense of high quality and elegance, but also represents the meaning of environmental protection, peace, nature and vitality.

3. In terms of pattern, it adopts the design concept of round sky and square earth, which is a kind of Philosophical thought of the Chinese yin and yang theory.
Dimensions & Packaging
Width 245mm x Depth 285mm x Height 60mm
Tags
Chinese elements, combination of Eastern and Western cultures, conflict beauty, harmony beauty, traditional culture
Production Technology
Gray cardboard and whiteboard
The combination process of gilding and excitation,
Design Challenge
Perfect present of craftsmanship
Research
Product market research,
Study on traditional Chinese culture,
Understanding of Western tableware.
Inspiration
The combination of Eastern and Western cultures, the products are western knives, forks and spoons, the packaging is a display of Chinese elements.
Project Duration
The project started in March 2022 in Shenzhen and finished in April 2022 in Shenzhen.
Operation Flow
One big box and three small inside boxes which can offer consumer double surprise.
It is easy for consumer to open of folding flap.

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